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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-build-an-awesome-online-lifestyle-business/
课程评论:没有评论
课程名称:如何启动数字生活方式企业 课程概述:如果你考虑开始自己的在线业务,我相信这门课程会对你非常有帮助。我的名字是米格尔·埃尔南德斯,在过去的6年中,我一直是通过互联网谋生。2010年,我创办了在线动画工作室Grumo Media,并幸运地与世界各地的数百位客户合作过,包括一些财富500强公司如微软和沃尔玛,甚至好莱坞明星阿什顿·库彻。我也通过我的网站和Udemy等平台销售课程,目前我的付费学生超过2万名。 在这些年里,我通过与其他成功的在线企业主交谈,阅读无数书籍和文章,持续优化我的在线业务系统,以及在此过程中犯很多错误,学到了很多东西。我非常享受在线教学,听到学生通过我的课程学到宝贵技能时,我感到无比满足。我开设的课程包括动画、网站开发、课程创作及在线约会等。现在,我专注于创作一门全面的课程,帮助人们创建和管理成功的小型在线企业。 任何企业,无论是在线还是离线,都由许多相互关联的部分组成,这些部分需要协调运作,以便企业能够成长、盈利并持久。对于首次创业者,甚至是有经验的人来说,了解如何搭建并协调这些部分会感到过于复杂。在这门课程中,我希望帮助你了解所有这些部分,并围绕它们构建系统,使许多任务能够简化,甚至在某些情况下实现自动化。 所有企业都有许多共同的部分。每个企业都需要一个为特定受众提供价值的产品或服务;它们都需要通过营销吸引客户,利用销售将潜在客户转化为买家,雇用人才,保持财务秩序以及通过会计进行管理,等等。此外,他们都需要一些系统来管理这些部分,追踪指标、流量、潜在客户、销售、转化、关注者及沟通等。 我在这门课程中的目标是为您提供一个扎实的理解,帮助您运营自己的在线企业,分享我多年来积累的技巧、工具和建议。我不希望成为那种声称能提供“秘密”的“大师”,给您承诺在线轻松赚钱的幻想。诚实地说,在线赚取收入并不是一件容易的事情,需要大量的工作和耐心。尽管如此,它比很多无聊的朝九晚五的公司工作要好得多,如果您努力工作,并且足够幸运,您将能够像我一样,从家里或世界上任何有互联网的地方工作。 这门课程会集中在我擅长的服务型业务类型上,我的工作室Grumo Media是一家在线数字媒体代理,专注于为各种规模的公司制作宣传视频或解说视频。我们的平均视频成本为1万美元,有些则可能高达5万美元。无论是刚起步的在线企业,还是年收入可达100万美元的小型企业主,我相信这门课程对您都将非常有益。 课程内容将涵盖市场营销、销售、客户关系、招聘、会计、社交媒体、商业系统、合同等多个方面。如果您是自由职业者、顾问、演讲者,甚至是一个被困在家的母亲,这将是您在家舒适地上商业课程的机会,类似于获得如何在网上做自己喜欢的事情并获得舒适收入的MBA。 学习之旅并不会轻松,但我相信无论您最终的成功程度如何,您都会享受这个过程。回顾我从1996年互联网普及之际成为新移民的时候,我一直渴望能够利用这个伟大的技术并按照自己的节奏生活。虽然我花了比许多成功的企业家更长的时间才走到今天这一步,但我享受着给我和我的家人带来支持的事业,并希望为您提供一个深入的视角,让您了解这样一门企业的内容。 这门课程不适合那些希望筹集巨额资金、建立初创企业并在5年内退出并出售公司的目标人群。如果您希望能够创造一个支持中型家庭的有趣小型自主生活型企业,那么欢迎您加入这次旅程。让我们一起开始构建您的盈利数字企业吧!
If you are thinking to start your own online business I'm sure you will find this course extremely helpful.My name is Miguel Hernandez, for the last 6 years I've been making a living exclusively from the Internet.In 2010 I started an online animation studio called Grumo Media and have been very fortunate to work with hundreds of clients world wide, including big Fortune 500 companies like Microsoft and Walmart, to even hollywood stars like Ashton Kutcher.I also make money by selling courses online like this one through my sites and on platforms like Udemy where I have now over 20,000 paid students.I've learned so much in these years by talking to other successful online business owners, by reading countless books and articles, by continuously building systems to optimize my online businesses and of course by making lots of mistakes along the way.I really enjoy teaching online and find extremely rewarding when I hear from students that have learned valuable skills through my courses.I have courses on animation, website development, course creation, and even online dating.Now I've settled on creating a very comprehensive course to help people create and run a successful small businesses online.Any business, whether online or offline is made of a large number of moving parts that need to work well together for the business to grow, be profitable and last.For a first time business owner, even to someone with experience, learning how to build and orchestrate all these parts can be truly overwhelming.In this course, I want to help you learn about all those parts and build systems around them to simplify and in some cases even automate a lot of the tasks required to keep them all working nicely together.The good thing is that all businesses have many parts in common. All businesses need a product or service that provides value to a specific audience. They all need a way to attract customers through marketing, to convert prospects into buyers through sales, to hire talent, to keep their finances in order through accounting, and they all need systems to manage all these parts, to track metrics, traffic, leads, sales, conversions, followers, to manage communications, etc.My goal in this course is to provide you with a solid understanding of how to run your own online business by sharing all the tricks, tools, and advice I've collected over the years.If you are already running an online business I think you will love to have an insight into the systems I've developed, get some ideas, and apply them to help your own business.I don't intend to be one of those "gurus" that promise "secrets" to making easy money online.It pains me to see how many people claim to be able to provide these fool-proof one-button turn key systems that for only $49 a month they will provide you with the life style of a rockstar.This course is a down to earth account of what it takes to run a small online business. Let me tell you right now, making money online in a honest way it's not easy and it takes a lot of work and patience.It surely beats many 9-5 boring corporate jobs and if you are lucky and work hard and smart you'll be able to both quit your dreaded job and work from home or anywhere in the world (with Internet) like I've been doing for so many years.There are many types of businesses you can create online. I'm sure anyone running any kind of online business will find parts of this course valuable. However, in this course I'm going to concentrate on the type of business I have experience with which is mainly a service type business with some products on the side.Grumo Media is an online digital media agency. We specialize in producing promotional videos or explainer videos for companies of all sizes. Our videos cost an average of $10K and in some cases we've produced videos as costly as $50K.I believe this course will be very useful for anyone getting started today with zero revenues to online businesses generating up to 1 million dollars a year in revenue. (I'm focusing on that revenue bracket because the structure of most businesses change quite a bit after revenues are over a million a year. A 1MM+ business needs to hire people dedicated to each department, rent a space, maybe have a legal team. It gets more complex and it stops being a life style business to become a bigger corporation with all the headaches that entails.)I've really enjoyed building a business that supports me and my family and provides me with the necessary income and free time to enjoy a balanced and happy life style. I want to give you an in depth look a what a business like that looks from the inside.This course is not for you (although you may still enjoy watching it like someone that watches Netflix for fun)if your goal is to raise tons of money, build a startup with the goal to exit and sell the company in 5 years. This course is like a blueprint of a fun small bootstrapped life style business that will be able to support a medium size family anywhere in the world. If that sounds like you then I'd love to have you on board for this journey.You will learn about marketing, sales, client relations, hiring, accounting, social media, business systems, contracts, and much much more.If you are a freelancer, a consultant, a speaker, or even a mom stuck at home, this will be like going to business school from the comfort of your home, like getting an MBA on how to have fun and make a comfortable living online doing what you love.It won't be easy but I think you will enjoy the learning experience regardless of how successful you are.I remember when the Internet started to become popular around 1996. Just fresh of the airplane as a new landed immigrant in Vancouver, Canada. I always wanted to be able to leverage this wonderful technology called the world wide web and be able to live on my own terms, without bosses, without commuting.Honestly, it took a lot longer to get to where I wanted. I built my first website back in 2001. It took me another 9 years of tinkering online before I could quit my job and live 100% of my Internet income.I know, I was slow compared to many self made Internet multimillionaires. I wanted to be Mark Zuckerberg but I was not smart enough to got to Harvard or ambitious enough to pursue building a multi billion empire.I just wanted to enjoy life, to have time to spend travelling, going back to Spain every year, playing soccer with my friends. A simple life without huge responsibilities or liabilities.I'm no Tim Ferris or Gary Vaynerchuck either, no Seth Godin or Paul Graham. People like them have been an inspiration and my indirect mentors. I'm just Miguel Hernandez from Bilbao, Spain and very slowly I carved my own niche in the vast new world of zeros and ones.I've learned a lot in this time and I think now is a good time to share some of the lessons so when you build your own successful business you can speed up through the learning process.In the end, I'm creating the course I wish it existed 10 years ago when I decided I wanted to make a living online.Let's do it!Zero Risk - Like all Udemy courses remember this course also comes with 30-Day refund policy. It's time to build your own profitable digital business!