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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-build-a-successful-art-business/
课程评论：没有评论
**课程名称：** 如何建立我的艺术事业！ **课程概述：** 本课程旨在帮助学员成功建立和发展自己的艺术事业。课程内容全面，从基础的自我评估和作品集构建，到社交媒体营销策略，再到品牌建设、销售技巧和客户管理，一一涵盖。 **主要内容包括：** * **第一讲：** 从自身出发，利用现有资源；分享创始人约翰的故事；如何创建作品集；社交媒体的运作方式；明确目标、销售渠道及更多实用技巧。 * **第二讲：** 深入探索社交媒体在商业中的重要性；解析不同社交媒体平台的特点及用途；掌握邮件列表的建立与营销。 * **第三讲：** 学习如何通过文字来吸引和互动受众；掌握营销文字的“道”与“禁”；学习叙事和视频营销的技巧。 * **第四讲：** 学习如何构建品牌；开发产品线；创造多重收入来源；研究目标市场。 * **第五讲：** 学习销售漏斗的构建；应对业务中的障碍；处理难缠的客户；提升职业素养。 * **第六讲：** 掌握销售技巧；深入理解销售漏斗；理解价格与价值的关系；应对“我需要考虑一下”式的客户。 **课程适合人群：** 本课程适合所有渴望在艺术领域取得成功的学员，无论您是初入商界、对商业运作感到迷茫的新人，还是在艺术领域摸索已久但感到停滞不前的人，本课程都能为您指引方向，帮助您释放创意才华，实现事业成功。
What does this course cover?Session one -Starting where you are with what you haveJohn's storyHow to create a portfolio of your workSocial media and how it worksGetting clear about what you want to achieve and where to sell your work and so much moreSession 2Going deeper with social mediaWhy it is a must for your businessWhich social media platforms do what?Mailing listsSession 3How to write and the importance of the written word to engage an audienceThe do's and don't of marketing with wordsHow to tell a storyHow to use video for marketingSession four -How to build a brandProduct linehow to create residual/multiple income streamsHow to research your target marketSession 5Sales funnelsObstaclesHow to deal with difficult customersHow to conduct yourselfSession 6Sales trainingSales funnelsPrice vs value"Let me think about it"So if you have sat there and wondered what it takes to build a successful art business, wonder no more, wait no longer and begin unlocking your creative talents today. I will see you inside the class and I look forward to joining you, teaching you, and seeing you succeed. This course if for all who desire to succeed in the world of their art business. Those who are new in the world of business and not sure about what to do or how to access areas.And even for those who have been in the game for a while and feel they are floundering. THIS IS FOR YOU!
