|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-become-rich-and-famous-photographer/
课程评论：没有评论
课程名称：摄影营销与商业：提升销售和收入101 课程概述：本课程旨在帮助摄影师提升商业摄影和营销能力，无论您是初学者还是高级摄影师，都能从中受益。课程分为多个易于跟随的部分，从基础知识到更高级的技巧，逐步引导您学习如何增长业务、研究市场、寻找机会以及提高销售和收入。您可以立即开始实施这些策略，并在短短7天内看到成效。 在课程中，您将学习如何增加客户数量，通过经过验证的步骤获取持续的订单。无论是恋爱故事、婚礼摄影、肖像摄影还是美食摄影等多种摄影领域，这些 proven 技术和策略都适用。课程还将讨论如何有效利用社交媒体营销、推广、定价等策略，帮助您优化业务。 课程内容包括： - 如何获取客户 - 网站的创建或升级 - 如何制作作品集并选择合适的图片 - 吸引流量到网站和社交媒体 - 不同商业摄影类型的特征 - 在线和线下广告策略 - 客户沟通与服务包装 - 拍摄前的准备和拍摄过程 - 后期制作与推广 此外，课程还涵盖了如何与客户建立长期关系以及在未来36个月内管理客户资源。加入课程，开始您的商业摄影之旅，抓住更多机会，提升收入！
_______________________________________________________________________________________________________________________Updated in May 2017! New BONUS videos and mindmap added!________________________________________________________________________________________________________________________ JOIN OVER 1,430 STUDENTS WHO HAVE ALREADY TAKEN THIS COURSE - BOOK YOURSELF SOLID TODAY! ALL PROFESSIONAL MARKETING TECHNIQUES AND TIPS VISUALIZATIONS ARE INCLUDED ($99 VALUE)! You will enjoy this course about commercial photography, marketing and sales no matter if you are one of the beginners or advanced photographers. Course is divided into easy to follow sections which are structured to bring you step by step from essentials to more advanced techniques. You're going to learn how to grow your business, research the market and find opportunities, grow your sales and income. You can start implementing all this strategies straight away and notice results in just 7 days or less. Really, just in that short amount of time - trust me. And in this course I'll guide you through all the strategies, step-by-step. Simply enroll in this course and start making money with commercial photography (or video). ++++++++++++++++++++++++++++++++++++++++++++++++++++ Find out how you can increase the number of your clients and customers, using a proven step by step formula to get sustainable orders. Those proven techniques and strategies will help you boost your income in almost any genre of photography or video: Love-storyWedding photographyPortrait photographyNewborn photographyArchitecture photographyLandscape photographyFood photography And it works no matter if you are a freelancer or own a photography studio. In this course we'll cover how you can use social media marketing (SMM), promotions, presentations, right pricing to fine tune your business. We will discuss such topics and strategies: Process of acquiring clients for photographersHow to create or properly upgrade your web siteHow to create a portfolio and choose right imagesDriving traffic to website and social profilesDifferences between genres of commercial photographyOnline advertisingUsing pages and groups in social networksUsing your profiles on facebook, instagram and youtubeAdvertising through photositesOffline advertisingWedding and bridal showsPartnershipsExhibitionsRecommendationsFirst contact with a client and correspondencePhone talksMeeting and portfolio presentingHow sell your portfolioPackaging of your servicesSigning a contractPre-shootingDrawing up a shooting planShooting processShooting equipmentHow to choose locationsRequired imagesHow to work with clients after photoshootHow to pick great photosColor correctionRetouchingPromoting your workGiving away finished productUpsellsDiscountsCustomers for lifeHow to work with client base and relationship management in the next 36 months
