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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-to-become-a-certified-copywriter-in-1-day/
课程评论：没有评论
课程名称：如何成为一名认证文案撰写人 课程概述： 你是否想成为一名认证的文案撰写人？也许你发现文案撰写人赚得很多，或者你在销售产品和服务时感到挣扎，因为你不知道该怎么做？那么，这门课程正适合你！文案撰写人是通过文字引导读者采取行动的人。这种行动可能是购买产品或服务、订阅新闻通讯或者参与某项活动。你是否见过某个广告让你毫不犹豫地购买商品？很可能，背后有一位文案撰写人在促成这一切。 这门课程的目标是教会你文案撰写的基本知识，包括如何创建成功的营销活动、用文字催眠潜在客户、撰写能引发回复的销售信件、撰写能被打开和阅读的电子邮件、撰写能吸引点击的博客文章，以及为在线销售页面撰写高转化率的文案。此外，还提供了额外材料，包括自由职业文案撰写人的收入（提示：非常可观！）和成功文案的样本。 课程讲师是Reese，她是一名律师、教授和认证的直接反应文案撰写人。Reese热爱写作和教学，但她也意识到许多课程内容冗长乏味。因此，她设计了这个快速、简洁的课程，每个视频都少于10分钟，大部分视频甚至不到5分钟，确保学习高效有趣。 为了获得最佳学习效果，请查阅附加的PDF材料并完成作业。如需帮助或反馈，可以通过Udemy与Reese联系。课程结束时，您将获得一份完成证书。 欢迎加入课程，与Reese一起学习，获取文案撰写的技巧！
SO I HEARD YOU WANT TO BE A CERTIFIED COPYWRITER. Maybe you found out that copywriters make A LOT of money? Or maybe you're struggling to sell your products or services because you just don't know how?Then this course is for you! WHAT IS A COPYWRITER ANYWAY? A copywriter is someone who takes the reader to take action through his or her play of words. This action may be to purchase a product or service, to subscribe to a newsletter, or to participate in something. Ever seen an ad that convinced you to buy what was being sold? You barely even hesitated. You just BOUGHT. Chances are, a copywriter was behind that campaign! Copywriting is NOT the same as just writing though. Sure, you can write, but CAN YOUR WRITING SELL? This is what this course is for. By the end of this course, you will learn: The basics of copywritingThe stages of a winning campaignHow to hypnotize your prospect to buy from you with your wordsHow to write sales letters that actually get repliesHow to write emails that get opened and readHow to write blogs that get clicked and readHow to write for online sales pages to get high conversionsBONUS Materials include: How much copywriters can make freelancing (hint: it's A LOT!) Sample winning copy materials WHO AM I? *My name is Reese. I'm a lawyer, professor and certified direct-response copywriter. I love to write and I love to teach. But the thing is, I have a VERY short attention span, and a lot of courses out there bore me out of my mind! Don't get me wrong. Learning is beautiful, but some lessons just make you want to take a nap!Remember when you once struggled with algebra as a kid? Then when you grew up, you realized you never needed it anyway? Seriously, the world would be a much better place if we were just taught what we NEEDED and WANTED to know in just a few minutes. Who EVEN has time to go through several minutes of lecture? I know I don't! Hence this course! I made sure to cut through the noise and just give you the facts as they are. Each video is less than 10 minutes long. In fact, most are under 5 minutes. This way, you won't be struggling to get out of your seat. ;)To make sure that you get the most of this course, please check out the attached PDFs, and do your assignments. If you need any help and feedback, you may message me here on Udemy, and I will gladly check it out and get back to you. To make sure that you understood the modules, don't forget to also quiz yourself! And of course, PRACTICE. Don't be afraid to test things out. I look forward to seeing you in class and joining me. I've gotchu! P.S. You will be awarded a Certificate of Completion once you complete it.
