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所在平台: Udemy |
课程主页: https://www.udemy.com/course/how-people-actually-decide/
课程评论:没有评论
课程名称:人们如何真正决策 课程概述:通过科学积累的智慧,了解关键要素,并学习如何立即将其应用于您的商业、组织和生活中。本课程将为您和您的使命提供持久的竞争优势。人是复杂的个体,常常他们的行为与我们的预期相悖,表现得并不像一个理性的人。人们的决策和行为常常显得不稳定,这会干扰我们的计划,因为实现个人与职业目标往往依赖于他人的合作。幸运的是,许多看似不理性的决策是可以预测的。 本课程全面而简明地概述了人们实际决策过程的知识体系,包括16种倾向及其心理基础,并辅以建议,帮助您克服这些倾向,以确保您所有努力的更好结果。课程设计紧凑,适合现代分心的生活方式。即使您无法投入几个月的时间来完成一门在线课程,也不会感到孤单。然而,自我提升的学习过程不容忽视。本课程要求您投入的时间不多,但所获得的知识将对您的生活产生深远的影响。 课程适合对象: - 企业:改善客户满意度和留存率 - 营销人员:制定更有效的战略 - 经理:提高生产力,提升KPI - 高管:增强谈判和决策能力 - 领导者:推动组织变革 - 任何希望更清晰理解自身动机、深入了解他人行为驱动因素,并希望在各个领域产生更大影响的人士。
From the vast accumulated wisdom uncovered by science, understand the essentials and learn how to apply them immediately in your business, organisation and life. It will equip you, and your mission, with an enduring competitive advantage.People are complicated. Quite often, they don't act or respond the way we expected, in a manner that a reasonable person would. They decide and behave erratically. And this messes up our plan because to achieve our personal and professional goals, we cannot run away from being dependent on the cooperation of others. Fortunately, a lot of the seemingly irrational decisions are predictable.This course presents a comprehensive yet concise overview of the body of knowledge on people's actual decision process, including 16 tendencies and their psychological underpinnings, complemented with recommendations on how to overcome and employ them to ensure a better outcome in all your endeavors.It is a compact course for a distracted life. Did you even finish reading the last book you bought? Nor can you afford to commit months of your attention to an online course. You are not alone. But the process of learning and upgrading yourself can only be skipped at your own peril. This course does not demand a lot of your time, but what you get at the end will make an impact for the rest of your life.WHO IS THIS COURSE FOR• Businesses - improve customer satisfaction and retention• Marketers - device more effective strategy• Managers - increase productivity and boost KPI• Executives - enhance negotiation and decision-making capability• Leaders - provide impetus for organizational change• Anyone who aspires for greater clarity of his/her own internal motivation, seeks deeper understanding of what drives other people's behaviors, and wants to make greater impact in all areas of life.