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所在平台: Udemy |
课程主页: https://www.udemy.com/course/hotelbusinessmastery/
课程评论:没有评论
课程名称:酒店管理 - 酒店市场营销策略 课程概述:本课程专为新手、酒店老板、酒店经理以及所有对酒店业务感兴趣的人士设计。在此课程中,您将获得关于如何让您的酒店成功的知识,包括如何提高酒店的市场可见度、提高顾客对您服务的喜爱程度、增加直接预订、提升入住率、增加销售额、获得优秀的在线反馈、在在线旅游代理平台上获得良好表现、如何在客人抵达酒店前给他们留下深刻印象、如何进行房间检查、完美的入住/退房流程及如何与客人保持联系等。加入本课程后,您将获得大量的实用知识,学习管理自己酒店所需的所有内容。 授课者背景:讲师是一位业务管理、市场营销和金融领域的专业人士,并没有接受过与酒店行业相关的正规教育,唯一的酒店经验来自于作为酒店客人的经历。开设第一家酒店时,讲师便收到了极好的反馈,并从第一天起就赢得了大量回头客。在不懈地尝试新策略与工具的过程中,讲师逐渐摸索出在复杂而艰难的行业中取得成功所需的关键要素。讲师以独特的视角看待问题,致力于提出非常规的解决方案。通过实施自己的策略和工具,讲师如今能够持续扩展业务。 希望您能在这一课程中获得丰富的知识与灵感,助力您的酒店事业成功发展。
This course is made for newbies, hotel owners, hotel managers and for everyone who is interested in hotel business. In this course you gain the knowledge How to set up a hotel for success What you have to do to make the hotel visible on the marketHow to make your guests love your servicesHow to increase your direct-bookingsHow to increase your occupancy rateHow to increase your salesHow to receive awesome online feedbacksHow to be on the top of OTAsHow to impress your guests even before they arrived at your hotelHow to check a roomHow to do a perfect check-in/outHow to stay in touch with your guests There is so much input you will obtain as soon as you join my course. You will learn everything you need to know to manage your own hotel. I am a crosswalker. I've studied business management, marketing and finance. I haven't studied anything to do with the hospitality industry. The only experience I've had with hotels has come from being a guest to hotels myself. When I opened my first hotel, I immediately received great feedback and I even gained regular guests from day one. During the time I made changes, implemented strategies, tried new tools and sooner or later figured out what was really necessary to succeed in the complex and tough business. I guess I see issues from a different perspective and I like to come up with solutions that are really not common at all. With my own implemented strategies and tools, I am now able to expand.