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所在平台: Udemy |
课程主页: https://www.udemy.com/course/h27-patient-experience-nps-kano-journeys-plainsimple/
课程评论：没有评论
课程简介：患者体验入门（2之2）：简明的NPS 这门课程是患者体验系列课程的第二部分，涵盖了目前医疗市场中非常重要的患者体验主题。在竞争日益激烈的医疗环境中，患者在选择医疗服务提供者时变得更加主动。如果患者的体验非常满意，他们往往会忠诚于该医疗机构，反之则可能转向其他提供者。因此，患者体验对于维护医疗机构的财务健康至关重要。 课程内容： 在本课程中，您将学习以下内容： - 网络推荐指数（NPS） - Kano模型：优先排序患者体验倡议 - 患者旅程映射 课程结构包括视频讲座、小测验以测试您的知识掌握情况，以及大量资源供您深入研究这个话题。 适合学生： 该课程特别适合以下人群： - 考虑选择医疗行业作为职业 - 希望在医疗领域内提升职业发展的人员 - 希望扩大医疗知识以更好地履行当前职位，理解其在患者护理生态系统中的角色 - 对医疗知识充满好奇，想要拓宽知识面的人 教学风格： 本课程的教学方式非常务实，假设学生从零开始，逐步构建知识架构。为了确保您充分理解这些可能具有挑战性的概念，课程中将包含丰富的案例分析，包括医疗和非医疗领域的例子。 讲师资历： 讲师拥有35年的医疗成像产品及服务设计和推出经验，职业生涯从领导工程团队发展到市场副总裁，最终成为一家医疗信息技术公司的总裁。同时，讲师还拥有15年的大学教学经验。 通过本课程，您将能够深入理解患者体验的重要性，并掌握相关的评估和提升工具，以提高患者的满意度和忠诚度。
This is the 2nd in a series of 2 courses on Patient Experience.WHY IS THIS COURSE IMPORTANT?The healthcare market is becoming very competitive these days. Patients are much more involved in the decision-making process of where they will take their "healthcare business". If the services they receive are excellent from their perspective, they will return to that healthcare provider as loyal "customers". If the experience is marginal or even worse, they will likely go elsewhere. This bad experience is multiplied by the patient's power to convince their family and friends to take their healthcare services to a different healthcare provider. This is exactly why patient experience is so important these days. Without loyal patients, healthcare organizations can face financial ruin.WHAT WILL YOU LEARN IN THIS COURSE?The 1st part of this course addressed the fundamentals of patient experience and the HCAHPS scores with a practical example.In this course you will learn:Net Promoter Score (NPS)Kano Model: prioritizing patent experience initiativesMapping patient journeysThis course includes:Video LecturesQuiz to test your retentionSignificant number of resources to do a deeper dive into this topic.WHO IS THE IDEAL STUDENT FOR THIS COURSE?You will learn a lot from this course if you areThinking about choosing healthcare as a careerLooking to advance your career in healthcareLooking to expand your knowledge of healthcare to better perform your current job and better understand how it fits into the ecosystem of patient care and better serve those in needCurious about everything and want to learn more about healthcare just for the sake of expanding your knowledge base.WHAT IS YOUR TEACHING STYLE?My teaching style is a very pragmatic one. I assume you know nothing about this topic and start with the foundation and build from there. Some of these concepts could be challenging, so I sprinkle in as many examples as I can, both non healthcare and healthcare, to assure full understanding of the topic. This is why I have appended "Plain and Simple" to all my courses.WHY ARE YOU QUALIFIED TO TEACH THIS COURSE?I spent 35 years in the designing and launching of medical imaging products and services. My career evolved from leading engineering teams, to becoming VP Marketing and then to president of a Healthcare IT firm. It is also based on 15 years of university teaching.
