|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/gtm-google-tag-manager/
课程评论：没有评论
**课程名称：** Master Google Tag Manager: Go From Beginner to Advanced **课程概述：** 本课程旨在帮助学员从谷歌标签管理器（GTM）的初学者成长为高级用户。课程内容涵盖从基础的页面浏览量数据发送到更复杂的业务数据收集。 **主要学习内容：** * **基础应用：** * 按钮点击跟踪 * 表单跟踪 * 元素可见性跟踪 * 外链点击跟踪 * **高级应用：** * Facebook Pixel 实现 * Google Ads 转化跟踪高级技巧 * YouTube 及非 YouTube 视频跟踪 * **数据收集与变量：** * 使用 GTM 变量捕获自定义数据，例如用户 ID 和产品信息 * **进阶技术：** * 将 GTM 计算移至服务器端 * 单页应用程序（SPA）的跟踪设置 * 自定义模板 * GTM 的实现步骤、概念及幕后工作原理 **讲师介绍：** Rudranil，拥有近十年的 SaaS 营销经验，曾为多家 SaaS 企业实施 GTM。 **课程优势：** * 海量课程内容和学习资料 * 大幅折扣 * 30天退款保证，零风险订阅 **总结：** 这门课程提供了一个从零开始、循序渐进地掌握 Google Tag Manager 的全面学习路径，帮助学员能够处理从简单到复杂的数据追踪需求，并深入了解 GTM 的工作原理和高级应用。
You can use Google Tag Manager to send simple page views data to your GA account, or you can use it to collect complex business data. This course will take you from the former to the latter.We will look at straightforward use cases such as button click tracking, form tracking, element visibility, outbound link tracking, etc. Then we will move to discuss more complex scenarios such as Facebook pixel implementation, advanced techniques for google ad conversion tracking, YouTube, and non-YouTube video tracking. We will learn how to capture custom data such as User ID and product information with GTM variables. We will learn how to move the GTM computations to the server-side and set up tracking for single-page applications. Then, there are custom templates, and more.We look at implementation steps, concepts, and behind the scene working of the GTM.I am Rudranil, and I have about a decade of experience in SaaS marketing, during which I oversaw the implementation of GTM for many SaaS businesses. I am offering this course with hours of content and material, an enormous discount, and a 30 days refund offer. It means that you have zero risk in subscribing to the course.I hope you do give it a try. Thank you.
