Green Jujitsu: Smart Employee Engagement for Sustainability

所在平台: Udemy

课程主页: https://www.udemy.com/course/green-jujitsu/

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**课程名称:** 绿色柔术:智能员工参与助力可持续发展 **课程概述:** 随着环境可持续性在企业议程中的地位迅速提升,可持续发展从业者面临的最大挑战无疑是员工参与。没有员工的认同,企业将继续墨守成规,维持现状。然而,大多数员工参与活动都以失败告终。这是因为可持续发展专业人士在设计这些活动时,往往忽略了关键受众的实际利益,导致活动效果甚微。 本课程将介绍一种独特且经过实战检验的“绿色柔术”理念。正如柔术大师会调整技巧来运用对手的优势一样,绿色柔术通过寻找受众利益与可持续性之间的交集,并以此为切入点展开员工参与。 **课程内容:** * **识别组织现有文化:** 学习如何深入了解组织内部现有的文化氛围。 * **利用文化进行员工参与:** 掌握如何运用组织文化的力量,有效地吸引各层级员工,从一线员工到高层管理者。 **课程亮点:** * **实用工作本:** 课程提供学习工作本,帮助您在每个学习阶段将所学知识应用于自身组织,并制定出可行的行动计划。 **适用人群:** 如果您认真致力于在您的组织(或客户的组织)中推动可持续发展,那么本课程对您至关重要。

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课程详情

With Environmental Sustainability moving swiftly up the corporate agenda, the biggest challenge in facing Sustainability practitioners is undoubtedly engaging employees. Without buy-in, the same decisions will be made as have always been made and the organisation will stick to business as usual. Unfortunately most employee engagement fails miserably. This is because it is created by Sustainability professionals without any consideration of the interests of key audiences, and simply passes them by. This course introduces the unique, battle-proven concept of Green Jujitsu. In the same way a jujitsu master adjusts their techniques to exploit the strengths of their opponent, in Green Jujitsu we find the overlap between the interests of our audience and Sustainability and start our engagement there. During the course we will cover how to identify the existing culture in the organisation and how to use that culture to engage colleagues from the front-line to the boardroom. You will get a workbook to help you apply the thinking to your own organisation at each step, reinforcing the learning and compiling an action plan for you to take away and use. If you are serious about making Sustainability happen in your organisation (or a client's) then you must take this course.

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