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所在平台: Udemy |
课程主页: https://www.udemy.com/course/graphic-design-for-marketing/
课程评论：没有评论
课程名称：图形设计营销 - 品牌营销活动 课程概述：本课程旨在提升您的设计技能，专门针对营销领域的图形设计进行深入探讨。无论您是否具备营销背景，本课程都将为您提供极大的帮助。学习内容包括社交媒体营销、谷歌广告、邮件营销、着陆页设计等多个方面。课程采用实际项目驱动的方式，您将通过制作真实世界的项目来学习设计技巧和技能。 课程首先介绍设计师在营销中的角色及数字营销的各类形式，随后深入探讨创建营销创意的技巧。接着，您将学习如何为Instagram、LinkedIn及Twitter等社交媒体制作创意内容。课程中会有一个动态的LinkedIn广告项目，您将能够在Adobe Photoshop中练习排版、标题和效果的使用。 此外，课程还涵盖了品牌和营销的相关内容，包括为Nike、Tesla等品牌创作谷歌展示广告。全新引入的邮件营销模块将教您如何通过邮件营销来通知联系人、推动销售并建立社区，例如通过新闻通讯。 无论您是完全新手还是已在职场的专业人士，这个课程都旨在帮助您学习如何创建社交媒体创意、谷歌展示广告、着陆页设计和有效的营销活动。课程包含超过8.5小时的视频内容和实际项目，内容丰富，帮助您深入理解图形设计在营销中的应用。 每节视频内容彼此相连，随着课程的进展，您将逐渐掌握更多的知识。课程涵盖了着陆页设计、网页设计、社交媒体、邮件营销、广告、产品设计及构建个人作品集等内容，适用于各种领域。 本课程设计友好，适合设计新手，同时也足够详细，让每位专业人士和自由职业者都能从中获得巨大的收获。您将在课程中掌握以下技能：营销社交媒体创意、设计简洁的着陆页以实现用户转化目标、谷歌展示广告、营销活动的开展、使用混合工具创建排版作品、为桌面和移动端制作响应式设计、设计吸引人的宣传邮件等。 那么，您还在等什么呢？现在就行动起来，开始学习，充分利用这个课程所提供的一切！立即注册，开始您的课程之旅吧！
Learn the Graphic Design for Marketing in this course, are you ready to level up your design skillsGraphic design for marketing course which will be immensely helpful for anyone with or without a marketing background. In this course you'll learn Social Media Marketing, Google Ads, Emailers, Landing Pages and more.This is a practical design course meant to teach you techniques and skills by producing real world projects.We will first talk about the designer's role in marketing and the types of digital marketing and dive deep into creating marketing creatives. We then will talk about social media marketing and how to make creatives for Instagram feed, LinkedIn and Twitter.We quickly get into real world projects by tackling a LinkedIn feed ad for Apple that is both dynamic and helps us practice working with typography, headlines and effects in Adobe Photoshop.This course includes a fairly large branding and marketing section.We then move on to creating Google display ads for brands like Nike, Tesla and more. New to this course is an email marketing campaigns, you can use email marketing to inform contacts, drive sales and build a community around your brand like with a newsletter.You have found the right course to begin your graphic design career and It doesn't matter if you have no experience at all or you are already a working professional, this course was designed to teach you all about creating social media creatives, Google display ads, landing page design and how to run a marketing campaign in the most effective means necessary.With over 8.5+ hours of video with live projects, this course is JAM PACKED with information to help you learn all about graphic design for marketing.The videos build on one another so that as you work through this course, you will understand more and more! It doesn't matter if it's landing page design, web design, social media, emailers, advertising, product design, marketing and designing a portfolio. This course will cover ideas that can be used in any niche!Each section goes into specific detail of all the social media creatives, Google display ads, landing page design, live projects so that you get in-depth knowledge about it.We designed this course to be gentle enough for new comers to design but detailed enough for every working professionals and freelancers to get a TON out of this course.Skills you'll gain from this course:Social media creatives for marketingDesign a clutter free landing page that leads the user to conversion goal.Google display adsHow to run marketing campaignsUse the blend tool to create typographic compositions.Make responsive design for both desktop and mobile.Create compelling promotional emails for email marketing.So what are you waiting for?!The time is now to stop procrastinating and begin learning so that you can take full advantage of everything that it has to offer!Enroll now in this course and get started!
