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所在平台: Udemy |
课程主页: https://www.udemy.com/course/google-analytics4-ga4-mastery/
课程评论：没有评论
课程名称：Google Analytics 4 (GA4) 精通实践课程 课程概述：Google Analytics 4 (GA4) 精通实践课程旨在通过一系列综合性的选择题测试和强化您对GA4的知识。课程涵盖GA4的所有基本方面，确保您对其功能和特性有全面的理解。您将面临从GA4设置和数据流基础知识到高级功能（如Google Signals、BigQuery集成以及自定义维度和指标）的挑战。课程内容包括事件追踪、增强测量和以用户为中心的报告，帮助您掌握GA4的核心能力。 课程还将涉及探索报告、实时报告和生命周期报告的内容，使您能够有效分析数据。您将测试对用户群体和用户属性定义、设置转化和跟踪电子商务活动的理解。此外，课程讨论数据隐私与合规性，将GA4与Google Ads和Search Console进行整合，以及从Universal Analytics过渡。您还将接触到最佳实践、数据收集与管理、用户参与分析、归因与获取、跨平台跟踪、调试和故障排除的问题。 完成本课程后，您将对GA4的界面、仪表板自定义、报告创建、基准测试、数据可视化、市场及活动分析，以及GA4 API和开发者工具的使用有一个扎实的理解。
The Google Analytics 4 (GA4) Mastery: Practice Course is designed to test and reinforce your knowledge of GA4 through a comprehensive set of multiple-choice questions. This course covers all essential aspects of GA4, ensuring you gain a thorough understanding of its features and functionalities.You'll be challenged on topics ranging from the basics of GA4 setup and data streams to advanced features like Google Signals, BigQuery integration, and custom dimensions and metrics. The course includes questions on event-based tracking, enhanced measurement, and user-centric reporting, helping you grasp GA4's core capabilities.Questions will also cover exploration reports, real-time reporting, and life cycle reports, enabling you to analyze data effectively. You'll test your knowledge on defining audiences and user properties, setting up conversions, and tracking e-commerce activities.The course addresses data privacy and compliance, integrating GA4 with Google Ads and Search Console, and transitioning from Universal Analytics. You'll also encounter questions on best practices, data collection and management, user engagement analysis, attribution and acquisition, cross-platform tracking, debugging, and troubleshooting.By the end of this course, you will have a solid understanding of GA4's interface, dashboard customization, report creation, bench marking, data visualization, marketing and campaign analysis, and the use of GA4 API and developer tools.
