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所在平台: Udemy |
课程主页: https://www.udemy.com/course/google-ads-editor-bulk-operations-on-google-networks/
课程评论：没有评论
课程名称：Google Ads 编辑器（谷歌网络的大规模操作） 课程概述：Google Ads 编辑器是一个由谷歌提供的免费工具，旨在帮助营销人员以批量方式启动和优化谷歌广告。借助 Google 编辑器，您可以发布和/或优化谷歌文本搜索广告（静态和动态）、谷歌搜索购物广告、谷歌展示广告、YouTube 广告（谷歌视频广告）以及移动应用活动等。Google Ads 编辑器的一个显著优势是可以离线使用，这意味着即使在网络有限或无法连接的情况下，您也可以随时随地处理数字营销活动。其次，该工具的优化与发布功能结构清晰，使用方便，即使是初学者也能够轻松上手。第三个优势是，您可以在离线模式下下载关键指标（从 Google Ads 到 Google Ads 编辑器），这样便可以在构建或优化结构时查看支出、点击量和其他关键绩效指标，以便做出最佳优化决策。 尽管 Google Ads 是一个优秀的实时性能监控工具和快速增强工具，但对于深入的更改，我们强烈建议使用 Google Ads 编辑器。该课程适合希望了解如何高效、大规模启动和优化谷歌广告的初学者；了解如何使用 Google Ads 实时平台发布谷歌搜索广告但希望更新知识并优化时间的中级数字营销人员；以及希望提升对 Google Ads 编辑器知识或学习最新平台功能的数字营销人员。 Google Ads 编辑器 版本 1.5.4 是节省时间以启动和优化谷歌广告活动的最佳方式，很多营销人员并不知道这款工具的存在，而他们却不知道它有多么高效。本课程将向您展示如何利用该平台增强谷歌广告活动，您能够快速批量创建广告活动、对所有广告进行批量优化、在所有广告活动或广告组中添加扩展、在广告活动和广告组中添加否定关键词、以及快速修改预算或出价。
Google Ads Editor is a free tool powered by Google that allows marketers to launch and optimize Google Ads in bulk, using Google Editor, you can launch and/or optimize Google Text based Search Ads (Static and Dynamic), Google Search Shopping ads, Google Display Ad, YouTube Ads (Google video Ads), mobile App campaigns etc. The great thing about Google Ads Editor is the fact that the tool is available offline, this means that you can work on the GO on your Digital campaigns, even if your internet is limited or unavailable. The second-best thing is the optimization and launching features available on the tool and the way it is structured, easy to use and seamless even for beginners. The third best thing would be the fact that you can download key metrics over a certain period of time (from Google Ads to Google Ads Editor - Online to Offline) so that you are able to see the spend, the Clicks and other KPIs while building or optimizing your structure, this ensures optimal optimization decisions.Finally, while Google Ads is a great live tool for performance monitoring and quick enhancements, when it comes to in-depth changes, we strongly recommend the use of Google Ads Editor.Beginners looking to know everything about how to launch and optimize Google Ads efficiently and in bulk.Intermediate Digital marketers who know how to launch Google Search Ads using Google Ads live platform but need to expand their knowledge and optimize their time using Google Ads Editor Offline tool.Digital Marketers desiring to brush up on their knowledge of Google Ads Editor or learn about the latest platform's features.Google Ads Editor Version 1.5.4 is the best way to save time in launching and optimizing Google Ads campaigns, many marketers do not know that this tool exists, little they know how efficient it can be. This course shows you how you can utilize the platform to enhance your Google campaigns, you can create campaigns in bulk, run bulk optimization across all your Ads, add extensions across all your campaigns or ad groups, add negative keywords across campaigns and Ad groups, amend your budget or bidding in bulk, in no time.
