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所在平台: Udemy |
课程主页: https://www.udemy.com/course/google-ads-adwords-masterclass-pay-per-click-ppc-adverts/
课程评论：没有评论
课程名称：Google Ads (Adwords) 大师班 - 按点击付费广告 (PPC) 课程概述： 本课程旨在教您如何利用Google Ads这一全球领先的在线广告平台来推广您的业务，提升收入。无论您是否具备在线广告或技术技能的基础知识，只要能够使用网络浏览器，就可以顺利学习本课程。课程讲师Trevor Ginn是一位成功的在线零售企业家，年销售额超过400万美元，拥有超过十年的在线销售经验。 课程内容： - 账户设置 - 设定目标和目的 - 搜索广告活动 - 展示广告活动 - 购物广告活动 - Google Merchant中心 - 报告和指标 - 定向广告 每个部分都有详细的课程总结，购买后，学生将终生访问课程内容。 课程适合人群： 无论您是Google Ads的新手，还是希望提升销售的经验丰富广告主，课程将为您提供从头到尾的Google Ads使用指导。课程包含超过10个详细章节，每个章节专注于Google Ads平台的一个方面。完成课程后，您将能够： - 根据目标选择合适的广告活动类型 - 创建成功的Google Ads广告活动 - 有效地定向广告 - 创建吸引人的广告 - 理解关键指标并生成产品报告 - 优化广告以提升性能 该课程汇聚了讲师在在线广告和电子商务领域的丰富经验，包含40多个易于理解的课程单元。讲师乐于回答电子邮件问题，并希望与学生互动。
Learn how to promote your business using Google Ads - the world's leading online advertising platform and a great opportunity for entrepreneurs.Use Google Ads to promote your business and boost your income. You don't need any prior knowledge of online advertising or technical skills - if you can use a web browser, you are good to go!This course is by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $4 million/year. Trevor Ginn has over ten years of experience selling online. The course covers:Account setupSetting goals and objectivesSearch CampaignsDisplay CampaignsShopping CampaignsGoogle Merchant centreReporting and MetricsTargetingEach section has a written course summary, and once purchased, this course is available to students forever.Course content and overviewThis course is for you if you are a Google Ads newbie or an experienced advertiser looking to improve your sales. You will learn about how to use Google Ads from start to finish. The course comprises over 10 detailed sections, each tackling an aspect of the Google Ads platform. At the end of the course, you will be able to:Select the right campaign type for your objectivesCreate successful Google Ads campaignsTarget your ads effectivelyCreate compelling AdsUnderstand key metrics and generate product reportsOptimise your ads for better performanceThis course distils the instructor's enormous experience in online advertising and eCommerce 40+ digestible lessons. He is always happy to answer email questions and loves hearing from students.
