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所在平台: Udemy |
课程主页: https://www.udemy.com/course/google-ad-mastery-course-in-hindi/
课程评论:没有评论
课程名称:谷歌广告精通课程(印地语) 概述: 谷歌广告是一个广告平台,涵盖谷歌搜索引擎、搜索合作伙伴、谷歌展示网络、受众、网站、视频、YouTube频道、移动应用等。广告主可以利用谷歌广告驱动针对性流量到他们的网站,从而增加潜在客户和销售的转换率。 课程内容: 本课程将介绍谷歌广告的工作原理,包括如何搭建谷歌广告活动,选择与业务相关的关键词,以及使用像谷歌关键词规划师这样的免费工具进行关键词研究。此外,课程将探讨客户搜索产品和服务时可能使用的词语和短语。 主要目标是将你的关键词与您创建的广告和落地页进行匹配,从而使广告在用户搜索相关词语时得以展示。在展示网络中,广告可以根据目标受众或与业务相关的网站进行投放。 报名指南: 任何年满18岁的成年人均可报名参加此课程。 学习内容: - 谷歌搜索广告简介 - 如何创建谷歌广告账户 - 谷歌搜索广告的组成部分 - 谷歌广告仪表盘 - 谷歌关键词研究规划师 - 如何构建广告活动 - 语言定位 - 关键词类型了解 - 地理定位理解 - 质量评分 - 谷歌广告标签 - 转化跟踪 - 落地页结构 - SKAG(单关键词广告组) - 谷歌广告目标 - 以及更多内容… 该课程为希望精通谷歌广告的学习者提供了全面的知识体系,帮助他们在数字营销中实现更大的成功。
Google Ads is an advertising platform, which is made up of the Google search engine, search partners, the Google Display Network, audiences, websites, videos, YouTube channels, mobile apps, and more. Advertisers can utilize Google Ads to drive targeted traffic to their website, which can help increase conversions such as leads and sales.How Does Google Ads Work?First of all, you have to set up a Google Ads campaign. The next thing you should do is choose the most relevant keywords for your business. There are helpful free keyword research tools like the Google Keyword Planner. In addition, you should think carefully about words and phrases that your potential customers will use when they start searching for your products and/or services.The main purpose of Google Ads is to match your keywords with the ads and landing pages that you create. Then, your ad may show up while somebody is searching for your targeted words and terms. On the Display Network, your ads can appear based on your targeted audiences or websites that are related to your business.Enrolment Guideline:The person who is adult (18+) can enrol into this course.What you will learn?Introduction: What is Google Search Ads?How to Create Google Ad Account?What are the Components of Google Search Ad?About Google Ad DashboardGoogle Keyword Research PlannerHow to structure Campaign?About Language Tar-gettingKnow about keywords TypeUnderstanding of Location TargettingAbout Quality ScoreAbout Google Ads TagAbout Conversion TrackingAbout Landing Page StructureWhat is SKAG?Google Ads Objectivesand much more...