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所在平台: Udemy |
课程主页: https://www.udemy.com/course/get-brand-deals-that-pay-you-more-with-any-following/
课程评论：没有评论
Coursera 课程总结：《如何获得任何规模粉丝的品牌合作》 本课程旨在帮助学员，无论其社交媒体粉丝数量多少，都能成功获得品牌合作机会并从中获利。课程打破了“粉丝数量决定一切”的传统观念，强调即使拥有1000或10万粉丝，你依然具备强大的营销潜力。 课程内容涵盖： * **理解品牌价值“你”而非“粉丝数”：** 揭示品牌在评估合作时真正看重的是什么，强调个人价值和潜力。 * **优化社交媒体平台：** 学习如何专业地设置和打理你的社交媒体账号，以吸引品牌主动找上门。 * **寻找合作机会和关键联系人：** 指导你如何在品牌合作领域找到入口，并识别正确的沟通对象。 * **真实案例与经验分享：** 通过具体的实例，让你了解品牌合作的实际操作和成功经验。 * **选择合适的品牌：** 学习如何挑选与你的内容和受众契合度高的品牌进行合作。 * **制作媒体资料包/品牌资料包：** 教授如何创建专业的媒体资料包，以展示你的价值和潜力。 * **撰写品牌赞助合作邮件：** 提供实用的邮件模板，教你如何有效地向品牌推销自己。 * **定价策略与激发市场团队兴趣：** 掌握如何为合作项目制定合理的价格，并让品牌方对合作充满期待。 * **建立长期客户关系：** 指导你如何与品牌建立稳固、长期的合作关系。 通过本课程，你将学会如何在社交媒体上将你的内容变现，掌握品牌合作的实质性技巧，从而实现全职创作或增加收入来源。
You don't need a huge following to score brand deals that pay! Every time I hear someone say "once I hit X followers/subscribers - they'll find me" I just shake my head. You have a huge marketing power, whether you have 1.000 subscribers or 100.000 subscribers!I went full-time as a YouTuber with as few as 10.000 subscribers (I could have done it earlier) not because my niche is known, but because I knew how to do business and get brand collaborations amongst other income sources based on my socials. And I want to share them with everyone! Some "big" channels cannot say the same as they struggle with brands "getting to find them". Don't make it be YOU!Making money on your socials for your work is something a lot of people don't know how to go about, but there are a lot of things that will make it much easier for you!In this class you will learn about:How does the brand value you (and it's not by following)How to properly set up your socials, so the deals come in easilyHow to find your way in (and find the right people to talk to)Real-life Experiences and ExamplesHow to Choose the Right Brands to Work WithHow to Create A Media Kit/Brand KitHow to Email Brands for Sponsorship Deals (templates included in the course)How to set up your pricing and make the marketing team excited about the dealHow to create long-lasting relationships with clients
