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所在平台: Udemy |
课程主页: https://www.udemy.com/course/generative-ai-and-prompt-engineering-for-marketers/
课程评论：没有评论
课程名称：2025年营销人员的生成性人工智能与提示工程 概述： 本课程旨在帮助营销专业人士掌握生成性人工智能（AI）及其在市场营销中的应用，尤其是通过ChatGPT等工具来革新数字营销策略、内容创作和活动绩效。学员将学习如何利用AI优化营销内容和策略，以应对未来的市场需求。 课程内容： 1. 掌握针对营销特定应用的提示工程技术。 2. 创建引人注目的AI优化内容，适用于社交媒体和搜索引擎优化（SEO）。 3. 基于AI分析发展数据驱动的营销策略。 4. 将AI工具整合到现有的营销工作流程中。 5. 通过AI驱动的个性化提升客户参与度。 适合人群： - 希望自动化常规任务的营销专业人士 - 准备实施前沿AI解决方案的数字策略师 - 希望高效拓展内容生产的创作者 - 建立AI驱动营销系统的企业家 - 探索AI与营销交叉领域的学生 课程亮点： 本课程涵盖高级提示工程技术、实际营销案例、动手实践项目以及可立即应用的策略，旨在提升您的营销活动。课程提供独家框架，用于AI驱动的市场调研、竞争分析和客户旅程优化，同时学员将获取讲师演示中使用的所有实用提示。 课程特色： 此专业营销课程提供全面的实际案例研究和可立即实施的模板。课程还包括专家见解的录制，展示经过验证的AI营销策略，并辅以成功的AI驱动营销活动的详细示例。
Generative AI and Prompt Engineering for Marketing PeopleTransform your marketing career with AI mastery. Learn to leverage ChatGPT and generative AI tools to revolutionize your digital marketing strategies, content creation, and campaign performance.What You'll LearnMaster prompt engineering for marketing-specific AI applicationsCreate compelling, AI-optimized content for social media and SEODevelop data-driven marketing strategies using AI analyticsIntegrate AI tools into your existing marketing workflowsEnhance customer engagement through AI-powered personalizationPerfect ForMarketing professionals seeking to automate routine tasksDigital strategists ready to implement cutting-edge AI solutionsContent creators looking to scale their production efficientlyEntrepreneurs building AI-powered marketing systemsStudents exploring the intersection of AI and marketingCourse HighlightsAdvanced prompt engineering techniques, real-world marketing applications, hands-on projects, and actionable strategies to immediately elevate your marketing campaigns. Our curriculum includes exclusive frameworks for AI-driven market research, competitor analysis, and customer journey optimization. You will get access to all the practical prompts the trainer uses in demonstrations. What Sets Us ApartThis specialized marketing course delivers comprehensive real-world case studies and ready-to-use templates for immediate implementation. The course features recorded expert insights showcasing proven AI marketing strategies backed by detailed examples from successful AI-driven marketing campaigns.
