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所在平台: Udemy |
课程主页: https://www.udemy.com/course/gen-z-hr-mastery-hire-engage-retain-zoomers-generation/
课程评论：没有评论
**课程名称：** Gen Z HR 精通：招聘、激励、留住Z世代 **课程概述：** 掌握管理Z世代的秘密。Z世代正以全新的期望、价值观和行为模式进入职场。你准备好招聘、激励和留住这个数字原住民了吗？本课程将为HR专业人士、团队领导者和管理者提供实用的知识和工具，以成功调整职场策略以适应Z世代。你将学习如何吸引Z世代，有效沟通，建立忠诚度，并创造一个符合他们价值观的文化——避免代价高昂的错误或过时的假设。 **课程内容：** * **理解世代背景：** 了解建造者、婴儿潮一代、X世代、Y世代、Z世代和阿尔法世代的关键差异，以及世代理论对HR和领导力的重要性。 * **Z世代的认知与驱动力：** 深入了解Z世代作为数字原住民的独特世界观，以及社会影响、全球视野如何塑造他们。 * **沟通与数字行为：** 分析Z世代如何使用社交媒体（FOMO，影响文化），以及这对内部沟通和雇主品牌意味着什么。 * **Z世代在工作中的表现：** 探讨Z世代对团队合作、领导力和发展的看法，以及他们对雇主的期望和有效的留任策略。 * **领导力与学习：** 学习对Z世代有效的领导力四大支柱，以及数字学习和导师角色的演变。 * **健康与激励：** 关注Z世代的情绪、身体、精神、社交和财务健康，并学习如何将目标设定和激励策略与Z世代的价值观相结合。 **课程收益：** * 清晰了解Z世代的思维模式、激励因素和职业期望。 * 掌握激励和留住Z世代员工的工具和技巧。 * 获得可立即使用的模板、清单和框架。 * 由Mike Pritula 教授的录制课程。 * 完成课程后获得可在LinkedIn上分享的认证文凭。 **目标受众：** 任何管理年轻人才的人士。 **立即加入，自信地领导Z世代，为你的工作场所做好未来规划！**
Unlock the Secrets to Managing Generation Z at WorkGeneration Z is entering the workforce with completely new expectations, values, and behaviors. Are you ready to recruit, engage, and retain this digital-first generation?This course will equip HR professionals, team leaders, and managers with practical knowledge and tools to successfully adapt workplace strategies for Zoomers. You'll learn how to attract Gen Z, communicate effectively, build loyalty, and create a culture that resonates with their values - without making costly mistakes or outdated assumptions.What you'll get:A clear understanding of Gen Z's mindset, motivators, and career expectationsTools and techniques to engage and retain Gen Z employeesTemplates, checklists, and frameworks for immediate useRecorded sessions from Mike PritulaDiploma upon completion, verified and sharable on LinkedInCourse Program: Zoomer Workforce TrainingSECTION 1: Understanding Generational ContextClass 1: Theory of GenerationsOverview: Builders, Baby Boomers, Gen X, Gen Y, Gen Z, and AlphaKey differences between generationsWhy generational theory matters for HR and leadershipSECTION 2: Who Are Gen Z and What Drives ThemClass 2: Meet Generation ZDigital natives and their unique worldviewSocial influence, global perspective, and what defines a ZoomerSECTION 3: Communication and Digital BehaviorClass 3: The Role of Social MediaFOMO and influence cultureHow Gen Z uses Facebook, Instagram, TikTok, YouTube, and moreWhat this means for internal comms and employer brandingSECTION 4: Gen Z at WorkClass 4: Expectations and Workplace BehaviorHow Gen Z approaches teamwork, leadership, and developmentWhat they expect from employersRetention strategies that actually workSECTION 5: Leadership and LearningClass 5: Leading and Teaching Gen ZThe four pillars of effective leadership for ZoomersDigital learning and the evolving role of a mentor or teacherSECTION 6: Wellbeing and MotivationClass 6: Wellbeing and Goal-SettingEmotional, physical, spiritual, social, and financial wellbeingHow to align goals and motivation strategies with Gen Z valuesReady to future-proof your workplace?This is the go-to course for anyone managing young talent. Join today and gain the skills to lead Generation Z with confidence.
