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所在平台: Udemy |
课程主页: https://www.udemy.com/course/fundraising-and-marketing-for-non-profits/
课程评论：没有评论
**Coursera 课程总结：非营利组织的筹款与营销：宏观视角** 这门课程聚焦于非营利组织如何制定成功的筹款与营销策略，强调个人成长对组织发展的重要性。讲师认为，组织执行者的个人成长是决定组织影响力的关键。 课程为期 3 小时，包含 15 个视频，旨在提供一个“鸟瞰式”的视角，帮助学习者全面理解筹款与营销策略中的核心要素，避免陷入细节而忽略整体。通过观看课程，学习者可以识别自身筹款与营销策略中存在的不足之处。 课程内容涵盖了“隐藏议程”的讨论，即在推广组织时需要传达的六个核心信息。本课程特别适合筹款人员、管理者和董事会成员，他们将从中获得教育、装备和激励，以全新的视角看待筹款工作。 最终目标是帮助学习者掌握实现更大影响力的知识和方法，应对当今世界对非营利组织日益增长的需求。
I am passionate about personal growth and I know that if you want your non-profit organisation to grow, YOU need to grow. You are the lid that will determine the impact of your charity organisation.Are you concerned about your organisation's fundraising & marketing strategy? This program will give you a birds-eye view of the most important elements needed to guarantee success. It was filmed during a live event and will for sure educate, equip and energise you to look at fundraising in a different light. We often get stuck in the detail of one aspect that we lose sight of the big picture.This is a highly beneficial online training program for Fundraisers, Managers and Board members. There are a total of 15 videos and the total length of the course is 3 hours. You can only be successful in fundraising if you understand the big picture. Watching this program will help you to identify what is missing in your fundraising and marketing strategy. I also discuss the "Hidden agendas" which are the six core messages when promoting our organisation. I trust you will join me for this training program and that it will inspire you to implement what you have learned in order to make a bigger impact on the world put there. A world that NEEDS your organisation now more than ever before!
