|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/freight-broker-business/
课程评论：没有评论
课程名称：货运经纪人业务 课程概述： 本课程介绍了货运经纪人的角色和业务模式。货运经纪人是连接发货方（Shippers）和承运方（Carriers）的关键环节，负责安排货物运输。与许多初学者误以为货运经纪人就是卡车司机的看法不同，货运经纪人通过其“牵线搭桥”的匹配技能赚取佣金。货运经纪人也称为“卡车经纪人”、“运输经纪人”或“货运经纪人”。货运经纪人的业务范围不仅限于卡车运输，还包括空运、铁路运输和海运。 货运经纪人的主要工作是寻找潜在客户，如分销商、制造商、农民和需要货物运输服务的发货方。他们需要主动接触这些客户，了解他们的预算和交货需求。建立信任是关键，因为货运经纪人的主要营销工具就是自身的诚信。 课程强调了货运经纪人需要具备良好的谈判技巧，以促成“公平”的交易，让各方都满意。货运经纪人可以利用运输信息数据库寻找新客户，并与汽车承运商（Carrier Companies）或个体卡车司机（Owner Operators）建立良好的关系，以便高效地匹配货主订单和合适的承运方。 简单来说，货运经纪人的运作模式是：从发货方收取运费，支付给承运方运费，差额即为货运经纪人的佣金。他们的收入来源于有效地将货主的货物与价格合理的承运方进行匹配。
Freight Brokers are used by the industry to arrange for the transportation required by the shipping company. They act as a link between the shippers and the carrier companies or individual drivers. Most who start in the freight brokerage business think that brokering is trucking. This is common mistake that new brokers make. A freight broker derives a commission for their matchmaking skills. Freight brokers are also known as "truck" brokers, "transportation" brokers and "property " brokers. And the brokerage industry can span not only with trucks, but air, rail ( train) and ocean liners. Freight brokers then search for business, looking for distributors, manufactures, farmers and shippers who use freight broker services to ship their cargo and products through trusted motor carriers. A freight broker job is to approach them and try to identify their budget and delivery needs. Proving yourself as a trustworthy freight broker will create ongoing business with them, as a freight broker all you have is your integrity to market yourself to your clients. A freight broker needs to use good negotiation skills to complete a " competitive" transaction whereby everyone is satisfied.There are database of transportation profiles where freight brokers can search for new clients. To facilitate this process, the freight broker should have a strong relationship with the motor carriers. In other words, he collect from shippers and pay carriers, less his commission. Motor carriers can be the carrier company which run a large number of truck by hiring truck drivers or can be an independent truck driver knows as an owner operator running his own truck driving business. A freight broker works for commission that he gets for efficiently matching the shipper's load with the right carrier, who will charge a fair price for delivery.
