Fintech Product Management Bootcamp (20+ hrs, 2025)

所在平台: Udemy

课程主页: https://www.udemy.com/course/fintech-product-management/

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课程名称:金融科技产品管理训练营(20+小时,2025) 课程概述:无论你梦想成为产品经理、已经在金融科技行业工作,或只是对如何管理科技金融产品感到好奇,这门课程都是你的理想选择。课程包含了关于金融、科技及如何专业管理金融科技产品的丰富内容。准备好学习大量知识,并自信地迎接金融科技世界的挑战吧! 课程学习内容: 1. 产品管理基础:理解产品管理的核心原则,包括金融科技公司(如GRAB和Stripe)中产品经理的角色、责任和日常活动。 2. 金融科技简介:深入了解金融科技行业,包括银行操作、支付系统和货币工具。 3. 全球支付基础设施:探索不同国家的支付基础设施,包括英国的开放银行、印度的UPI以及美国的卡网络。 4. 许可、安全与合规:学习支付处理器、网关、银行许可证、合规、客户安全、欺诈预防以及跨境支付的复杂性。 5. 金融科技应用谱系:发现各种类型的金融科技应用,从借贷平台到新兴银行和投资平台,并了解它们的商业模式。 6. 高级支付技术:深入研究NFC、去中心化金融(DeFi)、电子货币、电子钱包以及银行即服务(BaaS),并理解从Web 1.0到Web 3.0的演变。 7. 金融科技产品战略:为金融科技应用制定引人注目的产品战略,包括产品愿景、差异化和使用OKR框架进行目标设定。 8. 产品路线图与敏捷规划:掌握创建敏捷产品路线图、管理产品待办事项和使用JIRA进行冲刺规划的技能。 9. 产品分析:利用产品分析进行战略决策,学习使用Mixpanel和Google Analytics等工具来理解用户行为并衡量产品价值。 10. 产品经理的技术技能:获取必备的技术技能,包括互联网工作原理、API、网页组件和构建网络应用的基础。 课程结构: - 课程介绍 - 进入金融科技领域 - 全球支付基础设施 - 金融科技中的安全与合规 - 探索金融科技应用 - 高级支付技术 - 制定金融科技产品战略 - 产品路线图与规划 - 利用分析法改进金融科技产品 - Excel在产品管理中的应用 - 产品经理的技术洞察 适合人群: - 有意进入金融科技行业的产品经理 - 已在金融科技领域工作的产品经理 - 希望转型至金融科技产品管理的开发人员、业务分析师和UX/UI设计师 - 打算构建具有竞争力和创新产品的金融科技企业家和初创公司创始人 - 对金融科技、产品战略和敏捷方法有浓厚兴趣的任何人 立即注册: 通过本课程,你将全面了解金融科技行业的运营,包括支付系统和监管环境,并掌握开发和管理创新金融科技产品的技能。无论你是希望在金融科技产品管理领域提升职业生涯,还是打算启动自己的金融科技初创企业,这门课程都将为你提供成功所需的知识、工具和自信。立即注册,迈出成为金融科技产品管理专家的第一步!

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课程详情

Whether you're dreaming of becoming a product manager, already working in fintech, or just curious about managing techy finance products, this course is your perfect match. We've packed it with all the juicy details you need to know about finance, tech, and how to manage fintech products like a pro. Get ready to learn a ton and tackle the fintech world with confidence!What You'll Learn:Foundations of Product Management: Understand the core principles of product management, including the roles, responsibilities, and daily activities of a product manager within fintech companies like GRAB and Stripe.Introduction to Fintech: Gain a solid understanding of the financial technology sector, including banking operations, payment systems, and money instruments.Global Payment Infrastructure: Explore the payment infrastructures across different countries, including open banking in the UK, UPI in India, and card networks in the USA.License, Safety, and Security: Learn about payment processors, gateways, banking licenses, compliance, customer security, fraud prevention, and the intricacies of cross-border payments.Fintech Application Spectrum: Discover the various types of fintech apps, from lending and borrowing platforms to neobanks and investment platforms, and understand their business models.Advanced Payment Technologies: Delve into NFC, decentralized finance (DeFi), e-money, e-wallets, and Banking as a Service (BaaS), including the evolution from Web 1.0 to Web 3.0.Product Strategy for Fintech: Develop a compelling product strategy for fintech apps, including product vision, differentiation, and goal setting using the OKR framework.Product Roadmap and Agile Planning: Master the skills of creating agile product roadmaps, managing product backlogs, and executing sprint planning using tools like JIRA.Product Analytics: Leverage product analytics for strategic decision-making, learning to use tools like Mixpanel and Google Analytics to understand user behavior and measure product value.Technical Skills for Product Managers: Acquire essential technical skills, including an introduction to internet workings, APIs, webpage components, and building web apps.Course Structure:Section 1: Introduction to Product ManagementCourse OutlineWhat is a Product?Who is a Product Manager?Product Team at GRAB and StripeWhat is Product Management?Unveiling What PMs Actually DoLet's Solve a ProblemProduct Team DynamicsProduct Development ProcessLet's Pick a ProductIntroduction to Course WorkbookAssignment 1: Download and solve the workbook to solidify your understanding.Section 2: Entering the Fintech UniverseExplore the essentials of finance and technology, unravel the workings of banks, and payment systems, and dive into the world of fintech innovations.Module OutlineWhat is a Bank and How Does it Work?Basics of Payment SystemsTypes of Money InstrumentsAssignment 2: Engage with an exercise to understand money instruments in depth.Section 3: Global Payment InfrastructureGain a global perspective on payment infrastructure, understanding the key systems in place across different countries.Payment Infrastructure Across CountriesOpen Banking Infrastructure in UKUPI Infrastructure in IndiaCards Network in the USAAssignment 3: Analyze the payment infrastructures of different countries.Section 4: Security and Compliance in FintechLearn about the critical aspects of licensing, security, and compliance in the fintech sector, including customer safety and fraud prevention.Introduction to Payment Processor and Payment GatewayBanking License and ComplianceCustomer Security & SafetyFraud Prevention and DetectionDisputes and ChargebacksPayment Instruments and Types of CardsCross-Border Payment System Using SWIFTDirect Debit for Recurring PaymentsACH (Automated Clearing House)Assignment 4: Dive into a case study on fraud prevention.Section 5: Exploring Fintech ApplicationsDiscover the various types of fintech applications, from lending platforms to insuretech, and learn how these innovations are reshaping finance.Intro to Fintech AppsLending and Borrowing PlatformsEmbedded FinanceIntroduction to Payment GatewayInsurance Tech (InsureTech) PlatformInvestment PlatformHow Neobanks Make MoneyAssignment 5: Conceptualize your fintech application.Section 6: Advanced Payment TechnologiesStay ahead with insights into advanced payment technologies and the future of finance with decentralized finance, e-money, and more.Advanced Payment Technology (NFC)Decentralized Finance (DeFi)E-money and E-walletsBanking as a Service (BaaS)Web 1.0, Web 2.0, Web 3.0Assignment 6: Explore a DeFi project.Section 7: Crafting Your Fintech Product StrategyDevelop a comprehensive product strategy for fintech applications, from outlining problems to defining success metrics.Pick Your Product for Course WorkbookIntroduction to Product StrategyProduct Strategy Stack for Fintech AppProduct Vision and Vision StatementProduct Vision BoardUser Persona and Empathy MapUser Journey MapJobs-to-be-DoneMarket Size EstimationOKRs for Fintech AppProduct Differentiators and Success MetricsFeature Breakdown ListSummarizing Product StrategyAssignment 7: Develop a product strategy for your fintech application.Section 8: Product Roadmap and PlanningNavigate through creating agile roadmaps, understand scrum methodologies, and get hands-on with planning and managing product releases.Go Product RoadmapBuild Your Agile RoadmapBrainstorming SessionsProduct Requirement Document (PRD)Assignment 8: Create an agile roadmap for a fintech product.Section 9: Leveraging Analytics for Fintech ProductsUnlock the power of product analytics for fintech, learning to use data to make informed decisions and measure product success.Introduction to Product AnalyticsUser Behavior TrackingMarketing Analytics vs. Product AnalyticsMixpanel for FintechMeasuring Product ValueUser Cohorts and Value MomentsNorth Star MetricGoogle Analytics and Mixpanel InsightsAssignment 9: Analyze a fintech product using Mixpanel.Section 10: Mastering Excel for Product ManagementEnhance your analytical skills with Microsoft Excel, masteringpivot tables, vlookup, and chart creation to present and analyze product data effectively.Introduction to Microsoft ExcelPivot Tables in ExcelVlookup in ExcelChart Mastery for Product DataAssignment 10: Craft a data analysis report using Excel.Section 11: Technology Insights for Product ManagersDemystify the tech behind fintech products. Understand internet fundamentals, web development, and how APIs fuel fintech innovations.How the Internet WorksDNS and ISPs ExplainedClient-Server ModelUnderstanding Internet ProtocolsWebpage ComponentsDive into HTML, CSS, and JavaScriptIntroduction to Figma and UI DesignBuilding a Weather App with Web TechnologiesAPIs and Postman for BeginnersAssignment 11: Build your fintech web app prototype.Who This Course Is ForThis course is designed for individuals at various stages of their careers who are looking to specialize in fintech product management, including:Aspiring product managers seeking to enter the fintech industry.Existing product managers in the fintech space looking to deepen their expertise.Software developers, business analysts, UX/UI designers, and other professionals transitioning to fintech product management roles.Fintech entrepreneurs and startup founders aiming to build competitive and innovative products.Anyone with a keen interest in financial technology, product strategy, and agile methodologies.Enroll NowBy the end of this course, you will have a comprehensive understanding of the fintech industry, from payment systems to regulatory environments, and the skills to develop and manage innovative fintech products. Whether you're looking to advance your career in fintech product management or launch your own fintech startup, this course will provide you with the knowledge, tools, and confidence to succeed. Enroll now and take the first step towards becoming a fintech product management expert.

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