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所在平台: Udemy |
课程主页: https://www.udemy.com/course/financial-statement-analysis/
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课程名称:财务报表分析 课程概述:在现代商业环境中,无论是管理团队、运营企业还是领导部门,财务报表都蕴含了做出明智决策所需的关键信息。尽管可以请会计师解释数字,但他们未必了解特定行业的细节。因此,作为职场人士,理解和运用财务信息是必不可少的技能。通过本课程,你将学会如何独立解读财务报表,并将其有效应用于你的行业。 课程讲师埃里克·奈特博士是一名注册会计师,拥有超过20年的商业与学术经验。他设计这一课程以直白易懂的方式讲解财务内容,避免复杂性。从财务报表基础入手,学习如何进行分析,不仅教授公式,还详细解释比率背后的意义和应用方法。课程结合真实公司数据,通过案例分析和讨论题来巩固学习效果。 课程内容包括: 1. **财务报表分析的必要性**:了解谁在使用财务数据及其目的。 2. **GAAP - 会计原则**:学习财务报表背后的规则以及管理层与财务报告之间的互动。 3. **收益管理**:探讨管理层如何利用会计灵活性来影响财务结果的展示。 4. **资产负债表**:深入了解资产负债表及损益表,清晰每个要素的价值来源。 5. **现金流量表**:学习如何分析现金流,这是企业运营的核心。 6. **时间序列分析**:通过时间序列分析理解财务报表。 7. **财务比率**:了解如何通过比率评估企业盈利能力、流动性和偿债能力。 8. **估值和信用评估**:探讨企业的价值及信贷风险评估方法。 9. **合同与薪酬**:分析财务报表在合同和管理薪酬中的重要性。 10. **每股收益**:掌握每股收益的计算和在财务分析中的应用。 课程的目标是使管理层、企业家和商业专业人士能够轻松解读财务报表,识别潜在问题,评估绩效,并作出明智的决策。通过学习,你将不仅能阅读财务报表,更能利用它们来推动结果。立即报名,掌握你企业背后的财务故事。
Employees are asking for a raise. A key supplier needs a commitment. A customer wants reassurance. You need to raise funds-fast!No matter what role you're in-whether you're managing a team, running a business, or leading a department-financial statements hold the insights you need to make smart decisions.Sure, you can ask an accountant to explain the numbers. But here's the thing: that accountant might not understand the specifics of your industry.The truth is, you don't need to be an accountant to do your job well. But you do need to know how to read and use financial information. The good news? You can learn to understand financial statements yourself-and apply them more effectively than someone who doesn't know your business as well as you do.I'm Dr. Eric Knight, I am a CPA with over 20 years' experience in business and academics. I've designed this course to explain financials in a thorough but straightforward manner without the complexities. You'll be introduced to the financial statement information. Then, you learn how to analyze financial statements. I'm not just going to provide formulas but I'll explain why you need the ratios and how to apply them to a business. I'll demonstrate using real-world company data to see the story of the business behind the financial information. We'll see where managers could exploit flexibility so we don't have any misunderstandings.In addition to case studies and examples, you can test your knowledge with quizzes and discussion questions that offer an opportunity to apply the information to your field.Whatever field you are in, make understanding financial statements your superpower!Why we analyze financial statementsFinancial statements may be prepared by accountants-but they're not just for accountants.They're for managers, investors, lenders, and decision-makers like you. So who uses financial statements, and what exactly are they looking for?In this lesson, we'll break it all down. You'll learn who relies on financial data, why they need it, and how financial statement analysis helps turn raw numbers into smart decisions.GAAP - The RulesTo truly understand financial statements, you need to understand the rules behind them-rules known as GAAP (Generally Accepted Accounting Principles).In this lesson, we'll explore where these rules come from, who creates and enforces them, and why they matter. We'll also look at how management interacts with financial reporting-and the incentives that can shape what gets reported and how.Timing is everythingRevenue drives business decisions, and profitability is what owners and investors watch closely. But here's the catch: there's more than one way to measure profit.Yes, profit isn't as absolute as it seems. In this lesson, we'll break down how timing, recognition, and accounting choices impact reported income-and why it's crucial for anyone using financial statements to understand how these figures are determined.Earnings ManagementIdeally, financial statements should reflect the true health of a business. But managers often have strong incentives to present their company in the best possible light.Because GAAP allows for some flexibility in its application, this opens the door to Earnings Management-strategic choices in reporting that influence how financial results appear. In this lesson, we'll unpack what that means, how it's done, and what to watch for.Balance Sheet Part 1Let's take a closer look at the financial statements. In this lesson we'll begin with an overview of the two key statements used in business. The balance sheet and income statement. As important as knowing what is included on the statements, is understanding how the value of each element was derived. This lesson begins with a closer look at current assets.Balance Sheet Part 2We continue to unravel the mysteries of the balance sheet in our lesson. One of the most misunderstood accounting concepts is depreciation. We'll discuss how property and equipment is valued first. Then we discuss what depreciation really is and what it is not. By the end of the lesson, we'll understand book value.Balance Sheet Part 3Our journey through the balance sheet continues with intangibles and onward to the liabilities. Who knew the balance sheet could provide so much information on a business? The lesson ends with an overview of corporate bonds.Statement of Cash FlowsWe finally finish up with the balance sheet and move on to the Statement of Cash Flows. Cash is the most important current asset a business has. Without cash the business cannot pay employees or vendors. So how that cash is derived gives the financial statement analyst important information. This lesson takes us through the Statement of Cash Flows while explaining the implications of cash to the organization.Time SeriesThe objective of the financial statements are to provide external users with a window into the company. But do we understand what we see in that window? Let's begin understanding the financial statements by using time series analysis. This lesson starts explaining how to analyze a business using the financial statements.RatiosRatios provide analysts with tools to develop deeper understanding of the financial statements. Ratios can help us to determine risk and get a feel for management's performance. In this lesson we learn ratios that can evaluate profitability, liquidity and solvency of an organization.Applying RatiosIn a previous lessee we began our journey towards understanding ratios. In this lesson we take the next step. We use those ratios on real companies that actually exist. We'll analyze real numbers from Lowe's, Home Depot, Pepsi, Coca Cola, and Monster to see how using ratios can tell us a story about the operations of management.ValuationWhat is a business worth? Is it the buildings and equipment the company has? Is it the value of the employees? Is it the earnings power? Determining value is not as easy as one might thing. In this lesson we'll dive into this idea of valuation.CreditA common option used in business is to obtain funds to buy the necessary resources by taking a loan. The creditor needs to understand the business to ascertain the risk of not being paid back. This lesson examines the various methods that creditors approach determining a risk. We begin with an overview of the various types of loans used in business in general.ContractsContracts are used extensively in management. Human resources or supply chain managers for example. HR may need to make a decision on giving employees raises? Supply chain managers need to determine if their supplier is in good financial shape? So, the financial statements are often a big part of the contracting function of business. In this lesson we will consider how financial statements can shape our business contracts.Executive CompensationManagers are people. People tend to look out for their own best interest. But what about the company stockholders? How can we structure management compensation in a manner that leads to a win-win situation between management and the stockholders? Our lesson will consider the long- and short-term considerations used to develop management compensation.LeasesWhy discuss leases in a course on financial analysis? Well, it seems leases are a tool that management might use to influence the performance of the financials without increasing actual efficiency. Because we are learning to analyze and understand the financial statements, we need to be aware of the implications of using leases for that purpose.Owners' EquityAnother option a manager has to get funding for the business, is to sell stock. Stock is a share of a business. Stockholders are owners. There are multiple types of stock. Stocks may have features associated with the shares. Let's learn more about the equity side of balance sheet!Earnings Per ShareThe Earnings Per Share ratio is used extensively by stock analysts. It is the only ratio included with the financial statements. However, earnings per share can be impacted by changes to the number of shares. In our lesson we see how that can occur and how we adjust the Earnings Per Share to include potential harmful impact of changes to the number of shares.So, before you go...Whether you're a manager, entrepreneur, or business professional, understanding financial statements gives you a competitive edge. This course empowers you to interpret the numbers, spot red flags, evaluate performance, and make informed decisions-without needing to be an accountant. By the end, you'll not only read financial statements-you'll use them to lead smarter, ask better questions, and drive results. Enroll now and take control of the financial story behind your business.