Feature Film Funding and Distribution Course

所在平台: Udemy

课程主页: https://www.udemy.com/course/feature-film-funding-and-distribution-course/

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课程简介

课程名称:独立电影投资与发行课程 课程概述:如果您想学习如何为您的独立特征影片融资和发行,那么这个课程正适合您。无论您是在寻找私人投资者、政府资助还是众筹支持,我们都会向您展示多种深入的筹资策略。一旦电影完成,无论您是想在电影院发行、DVD 还是在线发布,我们都会提供所有必要的工具,帮助您成功推广和发行您的电影。 课程内容: 1. **电影开发与融资**:讨论开发过程中重要的方面,包括时机、同时处理多个项目的必要性、获取发行人/代理的反馈、吸引演员以及确定目标观众。深入探讨不同的融资渠道,例如:BFI 发展资金、私人投资、电影投资公司、税收抵免和产品植入。 2. **低预算电影众筹**:分享如何通过众筹为短片和微预算影片筹集资金的经验。涵盖筹款准备和如何吸引观众,制定成功的传播策略并推广实时筹款活动。 3. **高预算众筹**:学习如何成功通过众筹为多部电影筹集大额资金,并探讨具体的成功案例。 4. **电影营销与发行**:制作完特征电影后,探讨如何进行有效的发行和推广,包括曝光度提升、自我推广、利用幕后资料等策略,以及与行业代理人和发行人建立联系。 5. **在线电影独立发行**:整合成功的在线发行策略,包括如何进行观众研究、建立社交媒体关注度和推进邮件列表等。讨论如何选择适当的发行平台以及优化影片的搜索引擎(SEO)。 6. **市场和推广您的电影**:课程中将教您如何在电影发布后进行有效的推广,包括高级社交媒体营销、自我推广策略、利用评论和新闻暴露,以及如何与影响者合作来增加流量。 通过这个课程,您将掌握自我发行独立特征影片所需的所有工具和策略,助力您的电影在竞争激烈的市场中取得成功。

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课程详情

If you're looking to learn how to fund and distribute your indie feature film then this is the course for you. Whether you are looking for private investors, government funding or crowdfunding backers we will show you all the different in depth strategies to raising funds for your film. Once the film is complete whether you are looking to distribute your film in cinemas, DVD or online we will give you all the tools necessary to promote and successfully release your film!FEATURE FILM DEVELOPMENT & FUNDINGWe will discuss crucial aspects of development such as timing, the importance of working on multiple projects at once, getting distributor / agent's input, attracting cast and identifying an audience.She will then dive into the different funding routes available including:BFI development funding (approach to this sort of funding compared to private investment)Private investment (what to offer investors and how to handle them.Film Investment companies (the pro's and con's)Tax creditProduct placementLOW BUDGET FILM CROWDFUNDINGWhen we first started out as film producers we were completely lost as to where we can find funding for short films and micro budget features. We'd apply for every grant, investor scheme and screenplay competition we could find and we would never hear back. So we decided to take matters into our own hands and green light our own projects through crowdfunding.But it's not that easy.if you've ever tried crowdfunding you know. Where do you find hundreds of backers and thousands of pounds? Who would give money to your campaign except for maybe immediate friends and family? What steps do you need to take to make the campaign A SUCCESS?We want to show you exactly how we funded multiple films through crowdfunding, one of which was a short that raised over £30,000. We've advised and coached on countless campaigns and held many workshops, online courses and webinars but here we want to give you absolutely everything we know and have in one ultimate package.This part includes the campaign preparation and strategies for growing your audienceWe will then move on to a successful outreach strategy and how to promote the campaign itself once its live.HIGHER BUDGET CROWDFUNDINGLearn how Lawrie successfully crowdfunded multiple feature films and raised over £300k on KickstarterLearn how Philip crowdfunded his documentary film on kickstarter and raised over $250kFILM MARKETING & DISTRIBUTIONYou've made a feature film, now how do you get it distributed, seen and profitable?Here we will discuss how to create a buzz around your film and this topics such as:Getting on set visits by mediaSelf promotionUtilising BTS materials and footageMaking the most of any USP'sAgent / distributors. Ideally you've already built this connection in phase 1, but if not we'll discuss how to you find someone suitable. Film Festivals and how useful the festival run really is.Finally we will discuss whether you can truly make money from independent films?ONLINE FILM INDIE DISTRIBUTIONThis course compiles the most successful and up to date strategies for releasing a profitable indie film online, gathered from film distributors, PR consultants, marketing experts and indie film producers.Build Your Audience and Release your FilmAudience research: who is your target audience and where can you find themHow to become part of pre-existing communities and groups efficientlyHow to build a social media following and expand your reachHow to get your followers engaged and excited about the releaseHow to build an email list and how useful is itHow to approach and build relationships with bloggers and journalistsThe key to getting more reviews, more press and more exposureOnce you have your audience the next step is to decide where and when you should release your film. We'll discuss all the topics including:How and when to work with aggregators and distribution platformsWhich streaming platforms should you submit your film to?AVOD vs SVOD vs TVODSEO is key to getting views and sales - we'll teach you how to optimise itHow to optimise posters and key art - what really works?Market and Promote Your FilmYour film is released! Now what? How can you promote it to get as many viewers or sales as possible? In this section you will learn:Advanced social media marketing and promotionHow to self-promote within groups and communitiesHow to use journalist and blogger contacts from day 1 to maximise exposureShould you work with PR agencies and which ones are best?How to acquiring reviews and why are they so important?Paid FB Ads - do they work and how to utilise them step by stepUsing youtube channels and influencers to increase trafficAt the end of this course you will have all the tools and strategies to self-distribute your indie feature film online.

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