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所在平台: Udemy |
课程主页: https://www.udemy.com/course/fatstartups/
课程评论：没有评论
课程名称：Fat Startup Case Studies with Sramana Mitra 课程概述：本课程基于1Mby1M方法论，Sramana Mitra通过案例研究深入探讨科技创业者的经验。在课程中，学生将有机会聆听创业者、投资者和思想领袖的见解，了解如何建立成功的企业。通过这一系列对话，学生可以接触到多种创业案例，深入理解创业的方方面面。Sramana对关键学习点的综合分析为讨论增添了深度。 尽管当前更多关注精益创业，但“胖创业”仍在大型成功故事中扮演着重要角色。风险投资行业对“胖创业”的关注有所下降，投资者希望在A轮融资前，企业能推出产品、完善客户获取模型并有团队到位。然而，一些基础设施软件、硬件、网络和芯片等领域仍需较大资本，而云软件中的复杂技术开发如个性化、分析和人工智能同样需要比较重的投资。 近年来，资金支持“胖创业”的趋势包括：一是需要有雄厚的履历，以便获得风险投资机构的大额资金，通常，连续创业者更容易获得此类机会；二是一些风险投资公司通过“创业驻场”计划孵化这些公司，驻场通常也是连续创业者。对于初次创业者，选择较少，最可行的方式通常是通过服务自给自足。具备某一领域的深厚专业知识，也可能帮助获取资金。而一个愿意以股权为报酬并愿意建立原型的高效团队，以及明确的产品愿景、客户需求和客户获取模型，有时也能奏效。 要了解更多内容，欢迎加入我们！
The 1Mby1M Methodology is based on case studies. In each course, Sramana Mitra shares the tribal knowledge of tech entrepreneurs by giving students the rare seat at the table with the entrepreneurs, investors and thought leaders who provide the most instructive perspectives on how to build a thriving business. Through these conversations, students gain access to case studies exploring the alleys of entrepreneurship. Sramana's synthesis of key learnings and incisive analysis add great depth to each discussion.While we focus a lot more on lean startups than startups that require capital to get going these days, fat startups still play an important role in developing large-scale success stories with significant, defensible, competitive advantages.The bulk of the VC industry has moved away from the ‘fat startup' category. Investors expect that you will have your product launched, customer acquisition model fleshed out fully, and a team in place before Series A.However, infrastructure software, hardware, networking, chips - they all need capital. Even in cloud software, to build complex technology like personalization, analytics and artificial intelligence requires some serious investment.I see a few trends after pondering and investigating the question: How do people fund ‘fat startups' these days?One, you need a track record to get VCs to write big checks right away, so, often, it is the serial entrepreneurs who get these opportunities.Two, some VCs incubate such companies with their Entrepreneurs In Residences, who are again typically serial entrepreneurs.For first time entrepreneurs, the options are more limited.The most viable option is to bootstrap using services.Deep domain knowledge in a certain field may also give you access to capital.A coherent, high-powered team that is willing to work for equity and build a prototype, along with a clear vision of product, customer need, customer acquisition model may, sometimes, work as well.To learn more, let's get started.
