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所在平台: Udemy |
课程主页: https://www.udemy.com/course/fashion-forecasting/
课程评论：没有评论
**课程名称：** 时尚预测（Fashion Forecasting） **课程简介：** 本课程深入探讨时尚预测这一时尚产业的重要领域，专注于预测未来在色彩、面料、材质、服装、纹理、配饰、风格及其他构成要素方面的流行趋势。时尚预测不仅关乎服装的大规模设计与制造，更涵盖了从基础纺织品到定义整个时尚产业的关键要素。 课程将帮助学员全面了解时尚预测师的各种角色，并提供在预测时尚趋势时应考虑的关键因素。通过本课程，学员将掌握基于年龄、情绪和特定人群生活方式进行时尚趋势预测的研究方法，这些洞察对于设计特定人群和年龄段的服装配饰、产品管理以及市场营销策略制定至关重要。 此外，课程还将阐述时尚在全球范围内的演变、不同时尚时代、七种基本的时尚陈述、影响时尚趋势的社会、文化、地域等细分领域，如何在设计中融入各种主题，以及用于产品开发和营销的消费者研究技巧。
Fashion forecasting is a domain of the Fashion Industry that primarily focuses on a variety of upcoming trends in terms of colours, fabrics, materials, apparels, textures, accessories, styles, and other elements that the industry constitutes.Fashion forecasting is not only related to designing and manufacturing apparels at scale, but it majorly constitutes the key elements that define the fashion industry starting from the very basics of textiles.The Fashion Forecasting course provides the necessary insights on different roles of a fashion forecaster. It is intricately designed to help students get a thorough understanding of which factors to consider when it comes to forecast fashion trends. The valuable insights in this course will guide you through the same.The comprehensive program also covers the research-oriented approach required to predict fashion trends based on age groups, moods, and lifestyle of people in a particular demography. Such factors are important when planning to design demography and age-group specific apparels and accessories i.e. product management and strategizing marketing activities.This course will shed light on the evolution of fashion in the world, fashion eras, seven basic fashion statements, segments which impact fashion trends like social, cultural, regional, etc., how to incorporate various themes while designing, and get consumer research hacks for product development and marketing.
