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所在平台: Udemy |
课程主页: https://www.udemy.com/course/facebook-instagram-advertising-course-marketing/
课程评论:没有评论
课程名称:Facebook广告与Instagram广告课程 - 增长营销 课程概述:该Facebook广告与创意课程是您全面了解如何成功运行社交媒体营销活动的指南。您无需具备社交媒体广告的知识,无论是初学者还是中级用户,本课程都能帮助您在Facebook广告领域达至高级水平。增长项目是一门专业课程,旨在为创业者和市场营销人员提供所需的一切,帮助他们获得市场份额并实现收入增长。 讲师介绍:大家好!我叫Kevin Urrutia,是Voy Media的联合创始人兼首席执行官,也是纽约第一家Facebook广告代理机构的负责人。在过去的几年中,我在医疗、时尚、教育、DTC和SaaS品牌上投资超过3000万美元,为其创造了超过1.2亿美元的收入。我将为您提供获取突破性成果所需的实用见解。 课程亮点: - 学习如何构建高效的创意内容,提升转化率 - 广告投放的精准定位指南 - 理解完整的营销漏斗 - 掌握媒体购买的基本原则 - 学习如何测试与优化(至关重要) - 如何扩展您的广告活动 除了理论知识,课程还将提供品牌审计和优秀广告案例分析。在课程结束后,您将能够将所学应用到自己的营销活动中。我会分享一些品牌的成功之处和不足之处,以及大量优秀广告的实例和技巧,以激发您的灵感,推动您的活动达到新高度! 招募新客户对于创业公司来说往往是个巨大的挑战,但别担心,尽管有如此多的营销渠道和战术可供选择,只要有正确的策略和一些实验,您就能找到最适合自己业务的方法。此外,还有丰富的资源可以帮助您导航此过程,并充分利用您的营销努力。 我期待着欢迎您加入Facebook广告专家团队!我们将共同创建一台可靠的"增长引擎",通过可扩展的营销渠道、有效的产品信息及高转化漏斗,确保您的客户持续增长,并带来盈利和效率的提升。
This Facebook Ads and Creative course is your complete guide to understanding how to run successful social media campaigns. Taking this course is not required to have any knowledge of social media advertising. Whether you are a beginner or intermediate, this course will help you reach an advanced level in Facebook Ads.The Growth Program is a professional course that gives startup founders and marketers everything they need to get traction and scale revenue._____________________________________________Hi friend!My name is Kevin Urrutia.I am the co-founder and CEO of Voy Media, the number-one Facebook Ads Agency in New York!After profitably spending more than $30 million and generating over $120 million in revenue for health, fashion, education, DTC, and SaaS brands, I will show you the essential and actionable insights you need to achieve breakthrough numbers.I am passionate about digital marketing, eCommerce, and growth.Through my experience at Voy Media, I have realized that many entrepreneurs and startup owners are missing out on a huge opportunity because they don't have the required budget to hire a digital marketing agency.However, I think no one should turn his back on such goldmines as Facebook and Instagram. So I came up with a solution: creating a course at an affordable price so anyone can have the power to advertise their brand online.This course will teach you everything you need to know about launching winning campaigns on Facebook:How to build killer creatives that convertA guide to ad targetingUnderstand the full-funnel approachLearn the fundamentals of Media BuyingHow to test and optimize (most important)How to scale your advertising campaignsIn addition to the theoretical course, I'm also providing you with brand audits and great ads reviews.After taking the course, the goal is to see how your lessons can be applied to your campaigns.You'll get my thoughts on what some brands did great and what they did not so great.You'll also get lots of great ads examples you can get inspired by, along with lots of tips and tricks to take your campaigns to the next level!I look forward to welcoming you to the Facebook Ads expert team!Best,Kevin Urrutia, co-founder and CEO of Voy MediaAcquiring new customers can be a big challenge for startups, but don't worry! There are so many different marketing channels and tactics to choose from, it can be tough to decide where to focus. However, with the right strategy and a bit of experimentation, you can find what works best for you and your business. Plus, there are lots of resources available to help you navigate the process and make the most of your marketing efforts. Remember, it's all about finding the right balance between cost and results, and with a little perseverance, you'll be able to grow your customer base in no time!Don't worry, we've got you covered! A "growth engine" is a reliable way to consistently acquire new customers. It combines a scalable marketing channel, effective product messaging, and a high-converting funnel to attract customers at a profit. With a growth engine, you'll see meaningful growth in your business, increased profitability and efficiency, and have peace of mind knowing you're focusing on the right initiatives. Plus, by aligning your team and resources around a single growth channel, you'll be able to focus on running the rest of your business with ease. Let's work together to create a growth engine for your company!