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所在平台: Udemy |
课程主页: https://www.udemy.com/course/experimentation-culture/
课程评论：没有评论
课程名称：变革管理：从CRO到实验文化成熟度 概述：如果你希望你的组织朝着实验文化发展，学习变革管理将是实现这一目标的关键。这门课程为从纯CRO状态向实验文化转变的每一步提供了完整的蓝图。课程基于多本书籍、文章、课程以及我在这个领域14年的经验。 通过参加这门课程，你将： - 利用变革管理提升组织的实验成熟度。 - 激励同事和高层管理者更加以实验为驱动。 - 评估当前状况，确定组织的实验成熟度水平。 - 撰写变革管理计划并向董事会陈述。 - 运用变革管理和你的软技能实施变革计划。 - 促进个人成长以推进变革进程，提高自己的技能。 你将深入了解组织、经理或联系人以及实验成熟度的各个层次。此外，你将学习公司文化、范围与对齐、团队、数据、工具与自动化以及实验过程。你还将掌握如何撰写和呈现变更计划，向董事会推销并准备应对棘手问题。然后，你将把变革计划付诸实践，掌握变革管理的方方面面，包括软技能的影响、如何应对抵抗，以及个人成长的重要性。 课程包含内容： - 评估组织的当前实验成熟度，包括了解组织、目标和环境，通过力场分析了解相关联系人或经理。 - 通过问卷和访谈技巧发现挑战、障碍和隐藏的力量，以推动实验成熟度的提升。 - 撰写变更计划，向董事会陈述，并准备应对困难问题。 - 应用变革管理和个人成长实施计划，反思评估并确定下一步。 这是一门完整的课程，没有额外昂贵的课程推销，也没有教练项目的诱导。课程中只会提及我其他Udemy课程的相关内容，如您或团队成员希望深入了解特定主题。 学习变革管理，迈向实验文化的旅程就从今天开始。如果您今天注册，您将终身获得课程访问权限，包括未来的所有更新，还享有30天无条件退款保证。如果在课程期间或之后有任何问题，请随时与我联系，我将乐意为您服务。 准备好迎接实验文化了吗？今天就注册吧！
If you want your organization to grow toward an experimentation culture, learn change management to accomplish this, and motivate your colleagues and higher management to become more experiment-driven, this will be the right course for you.This course is a complete blueprint for every step from a CRO-only situation to an Experimentation Culture. It is based on many books, articles, courses, and my 14+ years of experience in this fantastic line of work.By taking this course, you will...Improve the experimentation maturity of your organization using change managementMotivate your colleagues and higher management to become more experiment-drivenAssess the current situation and determine the organization's current experimentation maturity levelWrite a change management plan and pitch it to the boardPut your change plan into practice using change management and your soft skillsWork on your personal growth to facilitate the change progress and improve your skillsYou will learn everything about your organization, your manager or contact person, and all experimentation maturity levels. In addition, you will learn about the company culture, scope & alignment, team, data, tooling & automation, and the experimentation process.You will also know how to write and present a change plan, pitch it to the board and prepare for difficult questions. Then, you will put the change plan into practice. You will learn everything about change management, the influence of your soft skills, dealing with resistance, and your personal growth.Change management course setupIn the first part of the Change management course, you'll learn to assess the current experimentation maturity of the organization. This includes getting to know the organization, its goals, and its landscape. Also, you get to know your contact person or manager and your landscape using a force-field analysis. Next, through a questionnaire and interview techniques, you will discover the challenges, obstacles, and hidden forces to get to the next experimentation maturity stage.Next, you'll learn how to write your change plan, pitch it to the board and prepare for difficult questions.Next, you'll learn how to implement your plan using change management, your soft skills, and personal growth.Finally, you will evaluate, reflect and determine the next steps.This is a complete courseThere is no upsell to another expensive course, and there is no upsell to a coaching program. You will learn everything about change management and how to implement it. I will only reference my other Udemy courses if you or a team member want to learn more about a specific topic.This course will cover everything you need to know in a practical and engaging manner. Together, we will go through the change cycle step by step, with useful and practical frameworks and theories you can put into practice straight away.Start learning change management and grow to an experimentation culture todayIf you sign up today, you will have lifetime access to the course, including all future updates. You´ll also get a 30-day no question asked money-back guarantee.If you have any questions during or after this course, please feel free to contact me. I'll be happy to help you out. You can use the Q & A feature inside the course, send me a private message, or send an email. I will answer all of your questions as soon as possible.Ready to get to a culture of experimentation? Sign up today!:-)
