|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/experimental-marketing-strategy-basics/
课程评论:没有评论
课程名称:实验营销策略基础 课程概述:“实验营销”是一种模板化的增长营销方法,既具有实验性又灵活。它涉及从愿景领袖到实践者的广泛参与者。创造业务增长并制定战略计划,同时维护团队的健康文化,可能会让人感到不知所措。许多公司在推动增长营销时,面临困难,因为尽管该概念经过验证,但成功运作所需的结构和纪律缺乏。成功需要团队的共同努力,以及对共同目标的专注。在本课程中,您将学习如何实施一个循环公式,以确保目标的实现,以及激发一致性和适当响应的活动。 与其他增长营销方法不同,本课程提供了模板、流程和参与规则:一系列协作、设置和战略规划的步骤,能够快速将您的创意推向市场。在“实验营销基础”课程中,您将获得专家视频指导、模板、工具和相关文章。您还将学习我们增长方法论“实验营销”的理念和基本框架。本课程由在客户成功和增长方面拥有超过20年经验的资深专家授课。
"Experimental Marketing" is a templatized approach to Growth marketing. It's both experimental and agile.Like any Growth methodology, it involves a wide array of contributors, from your visionary leaders and practitioners to everybody in-between.Growing a business and building a strategic plan all while maintaining a healthy culture within a team can be overwhelming. Most companies struggle to make Growth Marketing of any kind operate the way they want because, although the concept is proven, it takes structure and discipline to operate successfully. It takes a team effort. And it takes focus on a common, agreed-upon goal.In this course you will learn how to implement both: The cyclical formula that guarantees achievement and the activities that evoke consistency and appropriate response.Unlike any other Growth methodology, in these lessons we're providing the template, process, and rules for engagement: a sequence of collaboration, setup, and strategizing that gets your ideas to market fast.In this Experimental Marketing Basics course, you'll get expert video guidance and templates, tools, and articles. You will also learn about the philosophy and basic framework for our Growth methodology, "Experimental Marketing". The course is taught by seasoned experts who have been achieving success and growth for their clients for over 20 years.