Presenting to Executives: A recipe for career success

所在平台: Udemy

课程主页: https://www.udemy.com/course/executive-presentations/

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课程简介

**课程名称:** 向高管汇报:职业成功的秘诀 **课程概述:** 本课程旨在解决向高管汇报时常遇到的沟通困境。许多汇报者尽管做了充分准备,却常常感到不被理解,无法获得所需的支持或批准。为何与资深经理的汇报效果不同?为何高管“get不到”?同时,高管也常常感到沮丧,他们希望支持和批准,却觉得获取的信息不足。究竟哪里出了问题? 成功的关键在于理解高管与资深经理的差异。高管拥有更广阔的控制范围,需要为不属于其核心专业领域的事项负责,且其决策影响巨大。这些因素共同造就了他们与通常精通自身管理领域、责任范围相对较窄的资深经理不同的需求。此外,高管通常在高节奏、高压力的工作环境中工作,需要不断切换关注领域。 要获得高管的支持,你需要了解他们的视角。本课程提供一套清晰、简洁、聚焦的沟通“秘诀”,帮助你满足这一需求。我们将以同样简洁的方式,逐步讲解这套秘诀。核心理念是“少即是多”——你只需理解“典型”高管的思维模式,并遵循一些简单的规则和技巧,调整你的汇报风格以匹配他们的思维。 这并非高深莫测的科学,但成功需要刻意聚焦。本课程提供了一种简单但已被证明行之有效的方法。 **课程特色:** * **聚焦高管思维:** 深入剖析高管的思维模式、需求和工作环境。 * **简洁的沟通公式:** 提供一套实用的“秘诀”,帮助你构建清晰、有力的汇报。 * **实用技巧与策略:** 教授如何调整汇报风格以满足高管的期望。 * **跨行业适用性:** 虽然以能源行业为例,但其原则和技巧同样适用于制造、制药、软件等各行各业。 * **面向专业人士:** 尤其适合技术专家,如地质科学家、钻井工程师、化学家等,帮助他们将复杂内容转化为高管易于理解的信息。 **目标受众:** 希望提升与高管沟通效率,从而推动职业发展的各行业专业人士。

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课程详情

Presentations to Executives can be frustrating - often-times the presenters feel misunderstood and fail to obtain the support or mandates they seek, despite thorough preparation. And the same presentations often have worked with senior managers - why don't Executives "get it"? And similarly, Executives get frustrated as well - they want to support and approve, but feel that they don't receive the information they need. What is going wrong?The key to success is understanding how Executives differ from senior managers. The wider span of control, accountability for areas outside of the Executive's own core expertise, and the big impact of executive decisions combine into a different set of requirements from those of senior managers, who usually are in charge of areas that they know well. And in addition, executives typically live in a high-paced, stressful working environment that requires constant domain changes.To get what you need from Executives, you need to meet them where they are. Luckily, there is a recipe for clear, concise and focused messaging addressing this requirement. In this course, we will work through this recipe in a similarly concise format. Less is more - all you need is an understanding of the "typical" Executive mindset, and some simple rules and tactics to match your presentation style to that mindset.It's not rocket science, but success requires deliberate focus - and this concise course provides a simple yet proven-to-be-effective approach.This course includes examples from the energy industry. The Energy industry has a particularly high diversity of high-impact topics presented to senior decision makers, driven by financial size and technical complexity of many of these topics. Coupled with a wide range of educational backgrounds of the executive audience, this necessitates a particularly focused approach to presentations. Technical experts, from geoscientists to drilling engineers to chemists, need to be particularly focused on making complex content understandable.Of course most of these points are not unique to the energy industry - manufacturing, pharma, software and other industries have similar complexities. The course is thus equally applicable to participants from other sectors: software engineers, marketing managers, etc.

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