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所在平台: Udemy |
课程主页: https://www.udemy.com/course/executive-certificate-in-digital-transformation/
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课程名称：数字化转型执行证书 课程概述：欢迎参加由葡萄牙里斯本的MTF管理、技术与金融学院提供的数字化转型执行证书课程。MTF是一家全球性的教育与研究机构，专注于商业与专业的混合（校园与在线）教育，涵盖商业管理、科学技术及银行金融等领域。MTF的研究与开发中心专注于人工智能、机器学习、数据科学、大数据、WEB3、区块链、加密货币和数字资产、元宇宙、数字化转型、金融科技等领域的研究。MTF与IBM、英特尔、微软等多家公司建立了官方合作关系，是葡萄牙商会成员，在210个国家及地区拥有超过520,000名学生的选择。 课程作者：亚历克斯·阿莫罗索（Alex Amoroso）是一位经验丰富的专业人士，拥有丰富的学术和行业背景，专注于研究方法、战略制定与产品开发。她在里斯本的社会科学与政治学院获得博士学位，并因其卓越的研究表现获得特别荣誉。阿莫罗索女士在多所大学担任讲师，教授不同层次的学生。目前，她在瑞士的EIMT为博士生授课，并在MTF负责产品开发领域的学术工作。结合学术与商业经验，阿莫罗索在多个领域实现了卓越的业务成果，包括银行、金融、房地产科技、咨询、研究及创新初创企业。她的科研成果在多个国际会议上发表，并在多个知名机构展示。 课程目标：数字化转型执行证书课程旨在帮助高管与管理者掌握领导组织数字化转型所需的知识与技能。数字化转型已成为各行业公司的关键战略任务。本课程提供对数字技术及其对企业影响的深刻理解，并有效利用这些技术推动企业增长与创新。 教育在数字转型中的重要性： 1. 战略适应性：赋予组织与数字时代带来的机遇和挑战保持一致的能力。 2. 提升客户体验：帮助企业设计和提供卓越的客户体验。 3. 数据驱动决策：培养数据分析与解读能力，使管理者能作出基于数据的决策。 4. 创新与创造力：了解新兴技术与创新流程，推动企业内部的创造文化。 5. 组织韧性：建立适应干扰和不确定性的强大组织能力。 数字化转型教育在职业发展中的重要性： 1. 竞争优势：拥有数字化转型的专业证书使求职者在职场中脱颖而出。 2. 职业发展：随着企业优先考虑数字转型，具备该领域知识的管理者将更容易获得提升。 3. 多样性：数字化转型的知识在各行业中广泛适用，允许专业人士探索多种职业路径。 4. 高影响力角色：毕业生可以担任引领数字化转型的角色，参与战略决策，推动组织变革。 无论是对高管还是管理者，数字化转型执行证书课程都提供了一个全面的学习平台，帮助其在快速变化的商业环境中发展和提升自身的能力。
Welcome to program: Executive Certificate in Digital TransformationCourse provided by MTF Institute of Management, Technology and FinanceMTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance. MTF R & D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things. MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.MTF is present in 210 countries and has been chosen by more than 520 000 students.Course Author:Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R & D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.The Executive Certificate in Digital Transformation offered by MTF Institute of Management, Technology & Finance is a comprehensive program designed to equip executives and managers with the knowledge and skills needed to lead successful digital transformations within their organizations. In business landscape, digital transformation has become a critical strategic imperative for companies across all industries. This program aims to provide participants with a deep understanding of digital technologies, their impact on businesses, and effective strategies for leveraging them to drive growth and innovation.Importance of Education in Digital Transformation for Companies and Managers:In the business environment, digital transformation has emerged as a key driver of competitive advantage and long-term success. Embracing digital technologies is no longer an option but a necessity for companies to remain relevant and thrive. However, implementing digital transformation initiatives requires more than just adopting new tools; it demands a comprehensive understanding of digital trends, customer behavior, data analytics, and organizational change management. This education helps companies and managers:Strategic Adaptation: Digital transformation education empowers organizations to align their strategies with the opportunities and challenges presented by the digital age. It helps leaders identify potential areas for disruption and develop agile responses to stay ahead of the competition.Enhanced Customer Experience: Understanding digital transformation enables businesses to design and deliver exceptional customer experiences, which are crucial for customer retention and loyalty in today's customer-centric market.Data-Driven Decision Making: The course equips managers with skills in data analysis and interpretation, enabling them to make data-driven decisions that lead to improved business outcomes.Innovation and Creativity: Participants will learn about emerging technologies and innovation processes, fostering a culture of creativity within their organizations and driving continuous improvement.Organizational Resilience: With digital transformation education, managers can build resilient organizations capable of adapting to disruptions and thriving in times of uncertainty.Importance of Digital Transformation Education for Building a Career:In the competitive job market, professionals with expertise in digital transformation are in high demand across various industries. Building a career with a strong foundation in digital transformation can open up numerous opportunities for individuals:Competitive Advantage: Having a recognized qualification in digital transformation sets job seekers apart from others in the job market, giving them a competitive edge when applying for leadership positions.Career Progression: As companies prioritize digital transformation to remain competitive, they seek managers and leaders with expertise in this area. Earning an executive diploma in digital transformation can lead to career advancement and promotion.Versatility: Digital transformation knowledge is valuable across industries, allowing professionals to explore diverse career paths and contribute to different sectors.High-impact Roles: Graduates can secure roles that involve leading digital transformation initiatives, making strategic decisions, and driving organizational change, thereby playing a crucial role in shaping their company's future.
