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所在平台: Udemy |
课程主页: https://www.udemy.com/course/entity-seo-for-content-writers/
课程评论：没有评论
**课程名称：** 实体搜索引擎优化（Entity SEO）面向内容创作者 **课程概述：** 本课程旨在教授内容创作者如何创作能够轻松在谷歌搜索结果页（SERPs）中获得良好排名的网页文案。课程强调，成功的SEO内容写作不再是难以捉摸的“黑魔法”，而是需要特定的技巧和天赋。通过使用屡获殊荣的技术，课程将全程展示内容写作过程，并深入探讨基于实体的SEO理论，解释为何它已超越基于关键词的SEO成为未来趋势。最终目标是帮助学员创作既能被人类读者喜爱和理解，又能被机器（搜索引擎）有效识别和处理的内容。 **讲师介绍：** Dixon Jones Dixon Jones 是搜索引擎优化（SEO）领域的先驱之一，自1999年起便开始从事SEO咨询工作。他曾担任世界知名的SEO工具公司Majestic的市场总监，目前是获奖的Inlinks SEO技术公司的首席执行官。Dixon Jones曾被评为“年度搜索人物”，并是英国首位获得“终身成就奖”的SEO从业者。他拥有超过20年的SEO研究经验，并将这些宝贵的知识经验分享给学员。他还是搜索和信息检索领域备受追捧的公开演讲者。 **核心价值：** * 掌握创作高度优化的SEO内容的方法。 * 理解实体SEO为何优于传统的关键词SEO。 * 学习能够同时满足人类和机器阅读需求的内容写作技巧。 * 从一位经验丰富的SEO专家那里获得20多年的实践经验和见解。
Writing web copy that ranks well on Google SERPs is no longer a dark art. That does not mean it does not require a certain flair and skill. This course teaches you how to write optimized SEO content every time. Content that humans and machines will both love and understand alike.Using award-winning technology, we show you the entire content writing process and for the adventurous amongst you, we go deeper into the theory behind topic-based SEO and why it has surpassed keyword-based SEO as a way forward.Your Instructor: Dixon Jones, BA(Hons.), MBA, FRSADixon Jones was one of the forefathers of Seach Engine Optimizations, starting his SEO Consultancy way back in 1999 before becoming the Marketing Director of Majestic, one of the world's best know SEO Tools and is now the CEO of the award-winning Inlinks SEO Technology.He has been crowned "Search Personality of the Year" and was the first person in the UK to ever receive a "Lifetime Achievement Award" by the UK Search Awards. He has dedicated more than 20 years to understanding SEO and only now is he sharing those 20 years of experience with you. He has been a sought after public speaker on all aspects of search and information retrieval.
