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所在平台: Udemy |
课程主页: https://www.udemy.com/course/email-marketing-with-ai/
课程评论:没有评论
课程名称:电子邮件营销精通(与Klaviyo和AI ChatGPT提示) 课程概述: 在2025年掌握电子邮件营销:构建、转化与增长。本课程旨在打破电子邮件营销过时的神话,正确的电子邮件策略能为企业带来数百万的收益。许多企业在此方面却往往犯错,发送的电子邮件既乏味又缺乏吸引力,甚至充满了强烈的“立即购买”的呼吁。这门课程将改变这种局面。 您将学习如何有效增长电子邮件订阅者数量,撰写人们愿意阅读的电子邮件,并利用AI驱动的ChatGPT提示编写转化率高的销售文案。这不仅仅是理论,而是将提供实际可行的策略,帮助您建立和获利于电子邮件列表。 **课程模块:** 模块1:电子邮件营销基础 - 电子邮件营销是什么? - 电子邮件营销中的关键指标 - 实时新闻通讯创建演练 - 各种类型的电子邮件活动 - 电子邮件营销统计与金句 模块2:电子邮件营销的文案写作 - 说服性文案的心理学 - 邮件内容 - 主要想法 - 邮件内容 - 主题行 - 邮件内容 - 正文 - 新闻通讯内容 - 针对目标受众定制 - 新闻通讯内容 - 跟进邮件 模块3:Klaviyo的实操培训 - Klaviyo入门 - 构建和管理电子邮件列表 - 电子邮件细分 - 新闻通讯活动的模板 - 从零开始设计新闻通讯(使用AI) - 使用Canva AI制作新闻通讯横幅 - 行动号召、表情符号及预览文本 - 在Klaviyo中进行A/B测试 模块4:使用引导磁石增长电子邮件列表 - 引导磁石是什么? - 从零开始建立电子邮件列表 - 设计您的引导磁石/注册表单 - 在Klaviyo中创建订阅页面 - 自动化电子邮件流程(1:1文本模板) - 引导磁石分发策略(付费广告、赠品等) 模块5:获取更多潜在客户的简单技巧 - 社会证明与FOMO - 游戏化和互动元素(倒计时、GIF等) - 电子邮件的移动优化 - 分析和改进活动表现 模块6:电子邮件营销101 - 总结 - 完美的新闻通讯创意 - 必要基础(标题与文本) - 在Klaviyo中创建新闻通讯 课程的与众不同之处在于: 大多数电子邮件营销课程只是将信息抛给你,希望你能弄明白。这门课程经过系统性设计,注重实践和结果驱动。到课程结束时,您不仅能够理解电子邮件营销,还将拥有一个全面优化的电子邮件营销系统,帮助您自动获取潜在客户和销售。 准备好构建一个有效的电子邮件营销策略了吗?
Master Email Marketing in 2025: Build, Convert, and GrowThe Ultimate Email Marketing Course for 2025If you think email marketing is outdated, think again. Companies are making millions with the right email strategies. The problem? Most businesses get it completely wrong.They send boring, lifeless emails that nobody opens. Or worse-emails that scream "BUY NOW" with all the subtlety of a car alarm at 3 AM.This course changes that.You'll learn how to grow your email subscriber list, craft emails that people actually want to read, and use AI-powered ChatGPT prompts to write sales copy that converts.This isn't just theory. You'll get real-world, actionable strategies to build and monetize an email list.Module 1: Introduction to Email Marketing BasicsWhat is Email Marketing?Key Metrics in Email MarketingReal-Time Newsletter Creation WalkthroughTypes of Email CampaignsEmail Marketing Statistics & Golden NuggetsModule 2: Copywriting for Email MarketingThe Psychology of Persuasive CopyEmail Content - The IdeaEmail Content - The Subject LineEmail Content - The CopyNewsletter Content - Tailored to Your Target AudienceNewsletter Content - Follow-up EmailsModule 3: Hands-On Training with KlaviyoGetting Started with KlaviyoBuilding and Managing Email ListsEmail SegmentationHow Does a Newsletter Campaign Look Like? (Templates)Designing a Newsletter from Scratch (Using AI)Make a Newsletter Banner with Canva AICall-to-Action, Emojis & Preview TextA/B Testing with KlaviyoModule 4: Growing Your Email List with Lead MagnetsWhat is a Lead Magnet? Building an Email List from ScratchDesigning Your Lead Magnet / Signup FormSubscribe Page with KlaviyoAutomating Email Flows (Copy 1:1 Text Templates)Lead Magnet Distribution Strategies (Paid Ads, Giveaways, …)Module 5: Simple Tricks to Get More LeadsSocial Proof & FOMOGamification and Interactive Elements (Countdown, GIF, …)Mobile Optimization for EmailsAnalyzing and Improving Campaign PerformanceModule 6: Email Marketing 101 - The Wrap-UpThe Perfect Newsletter IdeaThe Essential Basics (Header & Text)Creating a Newsletter in KlaviyoWhy This Course is DifferentMost email marketing courses just throw information at you and hope you figure it out. This course is structured, practical, and results-driven.By the end, you won't just understand email marketing-you'll have a fully optimized email marketing system bringing in leads and sales on autopilot.Ready to Build an Email Marketing Strategy That Works?