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所在平台: Udemy |
课程主页: https://www.udemy.com/course/efficient-major-gifts/
课程评论：没有评论
课程名称：高效的大额捐赠：最大化筹款生产力 课程概述：高效的大额捐赠是一种战略方法，旨在帮助筹款者将时间和资源集中于高潜力的潜在捐赠者，以便在不久的将来获得显著的捐赠。该系列视频将为您提供工具，使您能够避免无效的筹款努力，通过增加与潜在捐赠者的拜访、更加有效地提出请求，并优先关注最有前途的潜在捐赠者，从而实现成功。在第一部分，我们将开始将您转变为一名高效的筹款者。第二部分集中于关键的捐赠者拜访，这被视为成功筹款者的标志，能够持续超越目标。第三部分探讨请求和成功获得大额捐赠的艺术。最后，在第四部分，我们将通过沉浸式案例研究总结您所获得的所有知识，追溯获得大额捐赠的整个过程。无论您是新兴之星还是经验丰富的专业人士，这些经过时间考验的方法都将振奋您的视角，并最重要的是，带来显著的成果，为您的组织筹集重要资金。 课程创始人：亚当·普拉特泽（Adam Platzer），在筹款领域有超过18年的丰富经验，曾获得改变游戏规则的捐赠，包括来自校友、企业和家长的支持。其中一项成就是与大学领导的合作，成功争取到5,000万美元的巨额捐赠，这是RIT历史上最大的慈善捐赠。
Efficient major gifts involves a strategic approach where fundraisers concentrate their time and resources on high-potential prospects who are likely to make significant contributions in the near future. This series of videos aims to equip you with the tools to steer clear of unproductive efforts, enabling you to achieve success by increasing your prospect visits, making more effective asks, and giving priority attention to your most promising prospects. In part one, we embark on the journey to transform you into a highly efficient fundraiser. Moving into part two, our attention zeroes in on the critical aspect of securing donor visits, as it's a hallmark of successful fundraisers who consistently exceed their goals. In part three, we dive into the art of soliciting and successfully securing major gifts. Then in part four, we synthesize all the knowledge you've acquired through immersive case studies that trace the entire journey culminating in a major gift. Whether you're a rising star or a seasoned professional, these time-tested methods will invigorate your perspective and most importantly, yield substantial results, driving crucial funds for your organization.Efficient Major Gifts was created by Adam Platzer. With an impressive track record spanning more than 18 years in fundraising, Adam has secured game-changing contributions from alumni, corporations, and parents. Among his achievements is the orchestration, cultivation, and successful closure of a monumental $50 million donation, achieved through collaborative efforts with university leadership. This is the single largest philanthropic contribution in the storied history of RIT.
