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所在平台: Udemy |
课程主页: https://www.udemy.com/course/efficient-agile-marketing/
课程评论:没有评论
《Implementing Agile Marketing And Marketing Sprints》课程总结: 本课程旨在帮助学员使营销团队现代化,提升团队协作效率,使每位营销成员的工作更高效。 **核心内容包括:** * **什么是敏捷营销?** 敏捷营销是一系列策略和方法论,旨在提高团队运作效率,增强对变化的适应能力,加速学习和演进,最终打造出类拔萃的产品或营销材料,从而在竞争中胜出。 * **利用时间盒(Timeboxing)进行团队时间管理。** 时间盒是一种先进的时间管理技术,被现代敏捷开发和敏捷营销团队以及埃隆·马斯克、比尔·盖茨等世界级企业家所采用。 * **适合初学者入门敏捷营销转型。** 本课程无需学员具备敏捷营销的先验知识,将从基础开始,定义必要术语,阐述关键概念,帮助学员轻松、循序渐进地进入敏捷营销过程。 * **提升团队效率。** 通过更灵活和适应性的方式,团队将提高其敏捷性,加快学习速度,做出更明智的决策,并最终创造出更好的产品,同时随着时间的推移不断改进。 * **灵活采纳敏捷营销。** 学员无需严格遵循敏捷营销的定义和流程,课程将教授如何智能地思考敏捷营销的各个方面,以便学员能够根据自身团队情况,自主决定哪些元素最适合。 本课程鼓励学员投资未来,立即报名学习!
Modernize your team, improve team chemistry, and make every member of your marketing team more efficient!WHAT IS AGILE MARKETINGAgile marketing is a set of strategies and methodologies that help your team operate more efficiently, be more adaptive to change, learn and evolve faster, and ultimately create products or marketing materials that end up best-in-class, and outcompete your competitors.USE TIMEBOXING FOR TEAM TIME MANAGEMENTTimeboxing is an advanced time management technique used by modern Agile development and Agile marketing teams as well as world-leading entrepreneurs such as Elon Musk and Bill Gates - and soon, you too!GREAT FOR BEGINNERS TO START YOUR TRANSITION TO AGILE MARKETINGThis course does not assume prior knowledge of Agile marketing. We'll start from the very basics, define all the necessary terminology, spell out the key concepts, and help you ease into this process at a comfortable step!EVOLVE YOUR TEAM EFFICIENCYThe word "agile" should be taken somewhat literally. By being more flexible and adaptive, your team will increase its agility, learn faster, make more informed decisions, and ultimately create better products - all while improving over time. So future projects will turn out better and better.EMBRACE AGILE MARKETING FULLY OR PARTIALLYYou don't have to always follow the strict definition and process of Agile marketing. I'll teach you how to think intelligently about different aspects of Agile marketing, so you can make your own decisions which elements of it are an ideal fit for your team.Invest in your future! Enroll today!