|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/ecommerce-travel-business-online-travel-agency-ota-sites/
课程评论：没有评论
课程名称：电商旅行业务在线旅行社OTA网站 课程概述：本课程由Saif Ali Raaz教授，将带您深入了解电商旅行业务及在线旅行社（OTA）行业。您将学习到如何启动和运营成功的在线旅行业务，涵盖从网站建设到市场营销的各个方面。 课程内容： 1. 主要在线预订网站的介绍 2. 比较网站OTA的兴起 3. OTA系统及其流程 4. 在线旅行预订系统解析 5. 旅行网站的搜索引擎优化（SEO） 6. 社交媒体整合及其在旅行行业中的角色 7. 主要社交媒体平台（如Qoura、Facebook、Twitter、LinkedIn、Instagram、博客等）的使用 8. 旅行电商的社交媒体营销（SEM、SMM、YouTube、Instagram等） 9. 安全与保护（管理员保护、双重认证、电子邮件安全） 10. 人工智能在客户服务中的应用（自动聊天回复） 11. Google AdSense的审批策略 这不仅仅是一门课程，而是一项完整的培训。完成培训后，您将具备启动在线旅行业务的能力，包括如何进行网站SEO以提高业务增长和在谷歌搜索引擎中的排名。此外，您还将学习如何为您的在线OTA设置社交媒体页面以及如何进行社交媒体营销。 您将掌握成功推出在线旅行业务网站所需的三个关键要素，类似于Expedia、Booking、Agoda、Skyscanner等顶级旅行网站，这些网站均与全球分销系统（GDS）API集成，并具备本地执照和国际航空运输协会（IATA）许可，以确保电子票务的合法性。 该课程适合所有希望踏入电商旅行行业的人士。
Ecommerce Travel Business Online Travel Agency Online Travel BusinessInstructor: Saif Ali RaazWhat exactly your are going to Learn in this Course. 1. ▪ Key online booking sites2. ▪ Arrival of comparison sites OTAs3. ▪ OTA systems and Process4. ▪ Online Travel Booking Systems5. ▪ SEO for travel websites6. ▪ Social Media Integration - Role of Social Media7. ▪ Key social media platforms (Qoura, Facebook, Twitter, LinkedIn, Instagram, blogs)8. ▪ Social media marketing for Travel E-commerce (SEM, SMM, YouTube, Insta)9. ▪ Safety and security (admin protection, two factor authentication, email)10. ▪ Use of Artificial Intelligence (AI) in customer service (Auto Chat Responder)11. ▪ Google AdSense Approval StrategyThis is not just a course, this is complete training, after completing this training course, you will be able to start your online travel business, ecommerce travel business, online travel agency which is called OTA. You will also learn how to do SEO of your website to grow your business and rank in google search engine, how to setup social media pages for your online OTA and How to do social media marketing for your online eCommerce business. You will learn what three main things are required to launch an online successful travel business website like Expdia, Booking, Agoda, Skyscanner, Flight Center, South Hall Travel, Brightsun Travel, Skyres Travel, Skylord Travel and Travelocity. All these top websites are integrated with GDS APIs, local licensed and have an IATA license as well so that their GDS is authorised with E Ticketing.
