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所在平台: Udemy |
课程主页: https://www.udemy.com/course/disruptive-digital-marketing-trends-technologies-future/
课程评论：没有评论
课程名称：颠覆性数字营销：趋势、技术与未来 课程概述：在颠覆性数字营销课程中，您将走在创新的前沿，掌握与SEO、付费搜索、混合现实广告（包括当前的虚拟现实和触觉技术）、生成式人工智能等相关的信息。这门课程将探讨影响增长黑客和数字营销未来的技术力量，包括大数据、人工智能、机器学习、元宇宙、生成式人工智能等。 课程内容：颠覆性数字营销从科学和实践的角度探讨数字营销和增长黑客。我们生活在一个快速变化的世界中，新想法不断取代流行的概念并毫不手软地改变规则。这门课程将帮助您提前预见数字营销职业的未来，并使您在竞争中脱颖而出，思考如何成为顶尖的营销人员。 您将学到： - 探讨颠覆性技术对数字营销格局的影响，包括大数据、人工智能、机器学习、生成式人工智能和元宇宙等。 - 未来数字营销、工具和职业的深思熟虑的讨论，涵盖从SEO、付费搜索和分析到内容及电子邮件营销的未来。 - 理解已经改变数字营销和增长黑客的颠覆性趋势基础。 - 由经验丰富的首席数字官授课，他在多个标志性品牌的活动中取得了卓越成果。 讲师介绍：Constantin是Pufferr的多次获奖首席数字官，拥有三项硕士学位和虚拟现实及游戏开发文凭。他通过完成牛津大学的颠覆性数字营销课程，展现了他在数字领域的持续学习和掌握。 为什么选择这门课程？本课程旨在帮助您走在创新的前沿，了解SEO、付费搜索、混合现实广告、生成式人工智能等的颠覆性未来。加入这个精英群体，获得无与伦比的知识与讨论，使您在行业中脱颖而出。别再满足于平庸，和我们一起踏上成为顶尖营销人员的独特旅程。在英国最受欢迎的数字营销团队之一学习数字营销，绝对不容错过！
Place yourself at the forefront of innovation, armed with insights into the disruptive future of SEO, Paid Search, Mixed Reality advertising (including current VR & Haptic Technology), Generative AI, and more.About the courseDisruptive Digital Marketing exposes you to the technological forces affecting the future of growth hacking and digital marketing: Big Data, Artificial Intelligence, Machine Learning, Metaverse, Generative AI, and more.The course approaches digital marketing and growth hacking both from a scientific and practical perspective. We live in a rapidly changing world where new ideas are quickly replacing popular ones and changing the rules without mercy. Where will your digital marketing career take you in the next 2 to 5 years? How about in 12 months? This course will enable you to both stay ahead of the competition and think as a Top 1% Marketer.What will You Learn?Are you concerned about the ever-looming threat of redundancy and the growing commodification of your role in the digital marketing field? Our course on "Disruptive Digital Marketing" is designed with your worries in mind. We delve deep into the disruptive technology trends that are reshaping the digital marketing landscape, providing you with the knowledge to not only survive but thrive in this rapidly evolving industry. From the seismic shifts brought about by Meta and VR advertising to the transformative impact of Generative AI, Big Data, and AI, our course equips you with the expertise to navigate and leverage these changes to your advantage.What you will find inside:1. The course discusses the introduction and influence of disruptive technologies that are changing the digital marketing landscape including Big Data, Artificial Intelligence, Machine Learning, Generative AI, or Metaverse.2. A thought-provoking conversation about the future of digital marketing, tools, and profession. Ranges of elements are discussed, from SEO, paid search, and analytics, to the future of content, and email marketing.3. Understand the fundamentals of disruptive trends that have been changing digital marketing and growth hacking.4. Most importantly, you will be learning from a highly awarded Chief Digital Officer, who is driving campaigns from many iconic brands. At Pufferr, we have won over 50 Awards and nominations, including Best UK Marketing Agency, Best Global Biddable Campaign, Best Website Development Project, Best Use of Automation, Best Family Business, Best Marketing Campaign, Best Digital Transformation Project, to name just a few.Your InstructorConstantin is the multi-award winning Chief Digital Officer @ Pufferr. With an impressive academic background, Constantin holds not one, but three Master's degrees, showcasing his dedication to continuous learning and mastery of diverse fields. His expertise extends beyond traditional realms as he also boasts a Diploma in VR & Game Development. Constantin's commitment to staying at the forefront of the digital landscape is exemplified by his completion of the prestigious Disruptive Digital Marketing Program at the University of Oxford.Why take this course?Our course is designed to support you in staying at the forefront of innovation, armed with insights into the disruptive future of SEO, Paid Search, Mixed Reality advertising (including Current VR & Haptic Technology), Generative AI, and more. You're not just taking a course; you're joining an elite group of forward-thinkers, gaining access to unparalleled knowledge and discussions that will set you apart in the industry. Don't settle for mediocrity. Join us on this one-of-a-kind journey to becoming a top 1% marketer.Learn digital marketing with one of the most awarded digital marketers in the UK!Some of the 50+ awards and nominations we have won as a team at Puffer include the UKBA Award for Best Marketing Agency, The UKB & I Award for Best Family Business, 4 Drum Awards, Global Digital Awards for Best Biddable Campaign, Best Website Project at UK Digital Awards, and many more.
