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所在平台: Udemy |
课程主页: https://www.udemy.com/course/digital-strategy-timeless-principles-of-software-strategy/
课程评论：没有评论
课程名称：《数字战略家：永恒的技术颠覆原则》 课程概述：这是一门理想的课程，让人期待早已存在20年！我将教你如何超越竞争对手，运用战略和颠覆原则，这些原则在过去40年中一直有效，并且仍在如苹果、微软、谷歌和亚马逊等科技巨头中被广泛运用。这门课程的独特之处在于，它详细描述了驱动软件行业演变的8条技术“法则”。这是第一门展示软件战略家如何运用不变的技术法则来制定数字战略并颠覆行业的课程。课程内容浓缩了40多年的行业经验，在不到2小时的时间内提供了来自数百位科技领袖的具体案例。 你将获得的收益：结合6层模型和8条基本“法则”，你将能够高精度预测行业未来的关键要素，并做出更好的长期决策；了解如何设计产品或服务，使技术的结构和动态对你有利而不是不利；识别颠覆现有企业的机会，并应用成功的策略；理解如何在面对大型和资金雄厚的竞争者时，将产品或服务定位为长期成功；能够抵御炒作，理解新产品和服务的潜在机制，识别和评估短期和长期的市场形态；解决信息过载的问题，利用强有力的思维框架，帮助你理清纷繁的信息洪流；凭借你对竞争动态和技术演变的深刻洞察，给同事、经理和客户留下深刻印象。 这门课程为你提供了一个强大的工具，帮助你在快速变化的技术环境中保持竞争力和前瞻性思维。
I wish a course like this had existed 20 years ago! I will teach you how to think far ahead of the competition, using principles of strategy and disruption that have worked consistently for 40 years and continue to be used by Apple, Microsoft, Google, Amazon, and other tech leaders.What's so special about this course?The only place you will find a detailed description of the 8 technology "laws" that drive the evolution of the software industry.The first course to show how a software strategist applies unchanging technology laws to craft digital strategy and to disrupt industries. A powerful 6-layer model for how to analyse and build digital strategy.40+ years of industry experience condensed into less than 2 hours; packed with concrete examples from hundreds of tech leaders.What's in it for you?Using the 6-layer model combined with the 8 fundamental "laws" you will:Be able to predict key elements of the future of your industry with a high degree of accuracy, and make much better long-term decisions today;Know how to design your product or service so that the structure and dynamics of technology work for you and not against you;Know how to identify opportunities for disruption of incumbents, and which strategies to apply for success;Understand how to position your product or service for long-term success, particularly when you are facing larger and better funded competitors;Become hype-resistant. Be able to understand the underlying mechanisms of new products and services and understand what is likely to be short-lived and what may be here to stay;Solve the too-much-information problem! Leverage a robust mental framework that helps you sift through the flood of news and information we are all inundated with. Impress colleagues, managers, and clients with your deep insights on competitive dynamics and technology evolution;
