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所在平台: Udemy |
课程主页: https://www.udemy.com/course/digital-marketing-strategy-course/
课程评论：没有评论
**课程名称：** 数字营销策略课程 [2020] + 7个案例 **课程概述：** 本课程是一门简短但实用的数字营销策略课程，适合所有数字营销人员。在当今的时代，数字营销是市场营销策略的重要组成部分。消费者和企业几乎无时无刻不在线上，因此我们需要在他们花费最多时间的地方接触他们并观察他们的行为。 课程内容将深入探讨吸引、转化、促成交易和取悦网站、社交媒体及博客访客的策略和技巧。数字平台提供了更多吸引人们访问网站的方式、地点和途径，从而将他们转化为客户。数字营销也允许我们更具创造性，而不仅仅是传统的“外展”营销活动。 课程强调，网站、博客和社交媒体渠道是任何数字营销计划的核心，我们在规划数字营销策略时，应始终将优化这些平台作为重点。 愿您在本课程中学习愉快，收获满满。
Welcome to the Digital Marketing Strategy Course. First of all - thank you so much for joining us!This short but useful course will be useful for all digital marketers.There's no question that, in the modern landscape, a big part of your marketing strategy is digital. Consumers and businesses alike are almost always online - and you want to be able to reach them and observe their behavior where they spend the most time.What you'll find in this course has a lot to do - the tactics you can use to attract, convert, close and delight visitors to your website, social and blog.Digital platforms are great for this because we now have more ways, places and routes to attract people to visit our website where, we hope, they'll become our customers. We can also be much more creative with this kind of marketing - it's not just about what we think of as traditional outbound marketing activity. It's your website, blog and social media channels that are at the heart of any digital marketing plan - so always keep in mind that you're optimizing for these destinations when planning digital marketing tactics. So I wish you good luck, have a good and useful time with this course.
