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所在平台: Udemy |
课程主页: https://www.udemy.com/course/digital-marketing-performance-marketing-fundamental-course/
课程评论：没有评论
课程名称：数字营销与绩效营销基础课程 课程概述：本课程旨在为您提供关于数字营销和绩效营销的扎实基础知识。它包含理论概念、基本知识、逐步指导工具（如 Google Ads）以及面试准备（如案例研究的创建）。除了行业概念外，本课程还包含关于 Google Ads 的全面深入课程和 20 多个工具的介绍。对于刚入门或者在知识上感到迷茫的人来说，这是一份完美的起步指南。完成本课程后，您将对数字营销的各个概念无所不知，无论是技术性的、理论性的，还是与日常运营相关的。 课程内容包含： - 数字营销基础 - Google Ads 从入门到高级的全面学习 - 打造坚实基础的基础课程 适合人群： - 数字营销和绩效营销领域的绝对初学者 - 希望学习数字营销以发展职业或自身业务的人 - 准备面试数字营销岗位的人 课程预期： - 了解当今数字营销的各个方面 - 熟悉数字营销行业 - 为深入探讨特定数字营销模块做好准备 课程结束后，您将能够： - 成为数字营销或绩效营销某一模块的专家 课程包含： - 10 个模块，使学习变得轻松有趣（包括完整的 Google Ads 课程） - 相当于一个文凭，甚至更好 - 一些模块带有测验和描述中的链接 - 课程中包含您永远需要的重要资源 课程结构： - 有效利用本课程：尝试测验、做笔记 创作者寄语：这门课程花费我近一年时间完成，旨在使学习过程变得实用和有意义。希望您能享受并学到知识。过去 9 年中，我管理和监督的营销预算超过 5000 万美元。愿爱与和平常伴，Ovais。
I have created this course to provide strong fundamental knowledge regarding Digital marketing and performance marketing. The perfect curriculum to get you started with everything you need - theoritical concepts, fundamental knowledge, step-step tools guide like Google Ads and interview preparation like case study creation Apart from concepts across industry, this course also includes complete in-depth course on Google Ads and introduction to 20+ toolsThis is a perfect starting point for someone who is getting started or feels there is noise and their knowledge is sitting in silos and not able to have a holistic view. After this course, you will be confident about almost every concept within Digital marketing, whether it is technical, theoritical or related to the day to day operations What is this course?Fundamentals of Digital MarketingGoogle Ads from scratch to advanced levelFoundational course to make a strong baseWho is it for?Absolute beginner in the field of Digital Marketing and Performance MarketingAnyone who wants to learn Digital Marketing to make a career or grow their own businessPreparation for an interview for Digital Marketing rolesWhat should I expect from this course?Know how of all aspects of Digital marketing in the current worldGet familiar with Digital Marketing industryBe ready to to dive into a specific Digital Marketing moduleWhat can I do after this course?Become an expert in one of the modules of DM or Performance MarketingWhat does this course contain?10 modules or sections to make this fun and easy (Including Google Ads complete course)Equivalent to a diploma if not betterSome modules contain quizzes with links in descriptionImportant resources that you'll need foreverCourse StructureHow do I use this course effectively?Attempt the quizzesMake notesA word from creator:It took almost a year to complete this course and was designed to make the learning process practical and useful. Hope you enjoy and learnI have run and overseen marketing budgets of more than $50M in my 9 years of careerLove and peaceOvais
