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所在平台: Udemy |
课程主页: https://www.udemy.com/course/digital-marketing-management/
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课程名称:数字营销:22个战略和战术课程于一体 课程概述: 此课程为您提供一个全面的数字营销指南,让您成为该领域的专家。“数字营销:22个课程于一体”涵盖了最新的SEO、人工智能驱动的社交媒体策略、Google Ads等内容,帮助您提升搜索排名、增加流量、改善转化率,并创建高效的营销活动。课程内容包括社交媒体营销、电子邮件营销、Google Analytics GA4、PPC和内容营销等重要策略,让您掌握最新的AI驱动营销趋势,避免常见错误,节省时间和金钱。 无论您是初学者还是经验丰富的专业人士,都可以根据自己的需求定制学习体验。 选择本课程的理由: - 授课者为拥有超过15年经验的行业专家 - 定期更新,包含最新的数字营销趋势 - 来自英国和美国顶尖公司的实用见解 - 与牛津营销学院合作,提供顶级教育 - 灵活学习 - 可专注于特定主题或完成整个课程 课程包含且已更新的22个主题: 1. 战略营销规划 2. 品牌定位 3. 社交媒体营销精通 4. 营销中的生成性AI 5. 个人品牌大师课 6. 营销失败与MarTech - 避免技术陷阱 7. SEO - 搜索引擎优化 8. Google Analytics 4 加速器 9. ChatGPT - AI在营销中的入门 10. 电子商务大师课 11. TikTok大师课 12. 转化率优化(CRO) 13. 商业增长的社交媒体策略 14. 网页文案写作 15. 社交媒体渠道 16. 电子邮件营销 17. PPC(按点击付费) 18. 网页可用性(用户体验) 19. 内容营销策略 20. 活动策划 21. 数字营销研究 22. 联盟营销 23. 神经营销 此课程为所有想要在数字营销领域获得成功的学员提供了一个极佳的学习平台。
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