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所在平台: Udemy |
课程主页: https://www.udemy.com/course/digital-marketing-basics/
课程评论：没有评论
课程名称：数字营销基础 课程概述：数字营销的环境正在迅速变化。以您最喜欢的社交媒体平台为例，这种变化随处可见。二十年前社交媒体尚不存在，而十年前市场营销人员才开始理解如何利用受欢迎的社交网站来推广他们的产品和服务。这种迅速的演变发生在数字营销的各个方面，从搜索引擎到网站设计。本课程旨在介绍数字营销领域内丰富的选择，帮助学习者识别感兴趣的主题并进行进一步探索，从而为未来的课程做好铺垫。无论您是刚毕业的学生还是经验丰富的市场营销专业人士，课程结束时每个人都能学到至少一项新知识。通过本课程，您将获得基本信息，以提高对数字营销基础知识、概念和实践的理解和应用能力。
The digital marketing landscape is changing rapidly. Look no further than your favorite social media platform to see it in action. Twenty years ago social media didn't even exist and only 10 years ago marketers started to understand how they could leverage popular social sites to market their products and services. This swift evolution is happening in every aspect of digital - from search through website design. This course acts as an introduction to the wide array of options available to marketers in the digital marketing landscape. Learners can leverage this course to leapfrog into future courses by identifying the topics that appeal to them and exploring them further. Whether just out of college, or a seasoned marketing professional, this course will teach everyone at least ONE thing by the end of it. Gain basic information to increase knowledge and improve your application of skills around foundational digital marketing information, concepts and practices.
