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所在平台: Udemy |
课程主页: https://www.udemy.com/course/digital-marketing-agency-grow/
课程评论：没有评论
课程名称：数字营销机构：与Dekker一起成长你的机构 概述：本课程是关于如何发展你的数字营销机构或社交媒体营销机构，并获得更多客户的终极课程。讲师在数字营销机构工作了5年，曾担任独立顾问，并作为索尼的全球营销经理，与全球顶级营销机构如Digitas、Mediacom和Publicis合作过。此外，讲师还教授大学级别的数字营销课程，并拥有市场营销顶尖商学院——凯洛格商学院的MBA学位，受到了营销之父菲利普·科特勒的指导。本课程不仅基于讲师在数字营销机构的个人经验，还结合了学术研究和国际顶尖顾问的建议，包括来自埃森哲和麦肯锡的合伙人，这些公司最近积极收购数字营销机构。 在本课程中，你将学习： - 如何为你的数字营销机构获取更多客户 - 如何获得高价客户 - 如何发展你的数字营销机构 - 如何撰写冷邮件和广告以获取客户 - 如何撰写数字营销提案 - 如何创建客户获取漏斗 - 如何说服客户雇用你 - 如何为你的数字营销服务定价 课程中一个重要的要点是，学员可以随时向讲师提问。如果你觉得课程内容有任何缺失，讲师将通过个人答疑来填补这些空白。 本课程适合在大型或小型数字营销机构工作的人，包括独立的营销顾问和承包商。让我们开始吧！
This is the ultimate course on growing your digital marketing agency or social media marketing agency & getting more clients. I worked for a digital marketing agency for 5 years. I also worked as an independent consultant. As a global marketing manager for Sony, I worked with some of the top marketing agencies in the world including Digitas, Mediacom, and Publicis. I taught college level digital marketing and I have an MBA from the top business school for marketing-the Kellogg School of Management. This is where the father of marketing Philip Kotler teaches. But this course is not just based on my own anecdotal experience in a digital marketing agency. It's also based on academic research and advice I received from some of the world's top consultants-partners at firms like Accenture and McKinsey-the companies that have been buying up digital marketing agencies lately.I'm going to teach you:How to get more clients for your digital marketing agencyHow to get more high-paying clientsHow to grow your digital marketing gencyHow to write cold emails and ads to get clientsHow to write digital marketing proposalsHow to create a client-acquisition funnelHow to convince clients to hire youHow to price your digital marketing agency servicesOne of the most important things to remember is that in this course you can ask me questions. So if you feel anything at all is missing, I will fill that gap by answering your personally.This course is for people who work in digital marketing agencies that are large or small, including independent marketing consultants and contractors.Let's start get started!
