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所在平台: Udemy |
课程主页: https://www.udemy.com/course/digital-copywriting-in-90-minutes/
课程评论：没有评论
课程名称：90分钟数字文案写作：初学者指南 课程概述：无论您是刚开始创业需要网站灵感，还是希望转行成为文案撰写者，本课程将为您提供创建出色数字文案所需的所有工具和技巧，仅需90分钟。在课程中，我们将逐步改进你现有的网页内容，从头到尾进行系统的重写。您将学会如何规划、创建和维护能连接观众需求与商业产品的内容。我们还会讨论SEO（搜索引擎优化）、可访问性的重要性，以及如何利用内容帮助用户从意识阶段到转化阶段。 本课程非常适合任何希望撰写更好电子邮件、博客或网站的人，其内容基于我在B2B、B2C、公共和非营利部门的经验。您无需具备文案写作经验，只需准备一段您写过的内容或您想写的内容的想法，并致力于投入时间使其更好。如果您已经准备好在90分钟内学习一些经过验证的基本文案写作方法，点击“立即购买”按钮，开始您的学习之旅。
Whether you're starting a business and need inspiration for your website, or want a new career as a copywriter, this course will give you all the tools and techniques you need to create great digital copy in just 90 minutes.During the recordings we'll work through how to improve your content writing from start to finish, taking an existing webpage and systematically re-writing it step-by-step. You'll learn how to plan, create and maintain content that connects your audience's needs to your business's product. We'll also cover the importance of SEO, accessibility and how to use content to shepard your user from awareness through to conversion.This course is ideal for anyone who wants to create better emails, blogs or websites, and is built from my experience across the B2B, B2C, public and not for profit sectors. You don't need any experience of copywriting to enrol, just a piece of content you've written, or an idea for a piece of content you'd like to write, and a commitment to putting in the time to make it better. So if you're ready to learn some basic tried and tested copywriting methods in 90 minutes, hit the ‘buy now' button and get started.
