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所在平台: Udemy |
课程主页: https://www.udemy.com/course/developing-an-information-architecture-with-card-sorting/
课程评论：没有评论
课程名称：利用卡片分类开发信息架构 课程概述：良好的信息架构是创建引人入胜、易于使用和直观网站的关键。本在线课程包含10节易于理解的讲座，带您了解卡片分类过程。卡片分类是一种与参与者一起进行的专业练习，它确定您网站的最佳导航结构（正式称为“信息架构”）。卡片分类可以面对面进行，也可以使用名为OptimalSort的软件在线进行。在本课程中，您将学习如何掌握这两种方法。《利用卡片分类开发信息架构》还附带了一些资源，如由U1 Group咨询团队创建和使用的调解指南和研究模板。 卡片分类的好处： 在网站设计和开发之前进行卡片分类可以让您： - 了解用户如何映射您内容之间的关系 - 确定用户认为内容应该（或不应该）放置的位置 - 观察用户认为不合理的导航路径及原因 - 学习用户给信息类别所贴的标签 通过这些研究，您将获得创建最直观的信息架构的见解。最终结果是一个用户友好的网站结构，确保用户愿意不断返回。您可能会听到评论：“哇！我真的可以找到我需要的内容！” 您将开始看到转化率的提高，减少接听电话和邮件的数量，并改善整体客户体验，从而建立客户支持。 ……只需了解如何最好地呈现网站内容，得益于卡片分类即可。立即下载我们的课程，开始学习吧！
Good information architecture is key to creating engaging, easy-to-use and intuitive websites. This online course, comprising 10 easy-to-follow lectures, will walk you through the card sorting process. Card sorting is a professional exercise undertaken with participants that determines the best navigational structure (formally called ‘information architecture') for your site. Card sorting can be carried out face-to-face, or online using a software program called OptimalSort. In this course, you will learn how to master both methods. Developing an Information Architecture with Card Sorting also comes with resources, such as a moderation guide and research templates, created and used by the U1 Group consultancy team. The benefits of card sorting Carrying out card sorting prior to web design and development enables you to: See how users map out relationships between your content Figure out where users think content should (or shouldn't) sit Observe what navigation paths don't make sense to users and why Learn the language that users label categories of information with. Through this research, you gain insight on how to create the most intuitive Information Architecture possible. The result is a user-friendly website structure that you can rest assured people will want to come back to, again and again. You'll hear comments like: "Wow! I can actually find the content I need!" You'll start seeing an increase in conversion rates You'll lower incoming phone and email queries You'll improve the overall customer experience, which builds advocacy. …just by understanding how to best present content on your website, thanks to card sorting. To get started, download our course now!
