|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/design-packaging-for-your-etsy-shop-using-affinity-designer/
课程评论：没有评论
课程名称：使用Affinity Designer V1为Etsy设计包装 课程概述： 大家好，欢迎参加我的最新技能分享课程。我是Jen Lezan，将担任本课程的讲师。我是一名自由平面设计师、插画家和教育工作者，来自美国中西部，并经营着Bella + Sophia Creative工作室。我经常教授市场营销和设计课程，今天我想将我最喜欢的课程之一：包装设计，带入数字空间，帮助小企业主通过包装设计提升品牌形象。本课程是一个两部分系列的第二部分，专注于品牌建设。如果您尚未参加第一部分课程，并需要在本课程中创建一个logo，请确保您先学习“使用开源资源在Affinity Designer V1中进行品牌和logo设计的基础知识”。 您将学习到： 在本课程中，我们将通过一套包装方案来建立我们的品牌识别。在开始设计之前，我们将回顾品牌识别及其在包装设计中的应用。我们还将讨论包装的演变及其如何用于实施公司品牌形象，并进一步探讨包装设计的设计过程。 我们将讨论研究的重要性及其对包装设计方向的影响，以及包装设计的基本标准，为强大的包装设计奠定基础。最后，我们将把所学的内容应用于项目中，为小产品的运输创建包装元素，特别是适用于Etsy商店的包装。我们将使用Affinity Designer V1软件来构建我们的元素。 适合对象： 本课程针对初学者设计师或希望创建包装套件的小企业主。我们将介绍一些包装设计的基础理论，帮助您熟悉行业相关知识。尽管一些Affinity Designer V1的基础知识会有帮助，但我将确保引导您了解我们将用于创建包装元素的工具的基本使用。 项目描述： 项目范围：在我们的课程项目中，您将设计一个包装套件。具体而言，我们将为Etsy商店设计一些产品运输包装。您可以根据需要调整项目，但为了简化过程，我将使用我商店的logo和预制艺术作品创建以下内容： - Etsy商店横幅 - 感谢贴纸 - 快乐邮寄贴纸 - 感谢卡 - 产品标签 请确保截屏或将您的文件导出为JPEG格式，上载到课程项目画廊，或在社交媒体上分享并标记@bellasophiacreative 完成今天的项目所需的工具包括： - 配备安装了Affinity Designer V1的笔记本电脑或电脑 - 互联网访问 - 您的品牌logo - 与您品牌相关的任何艺术作品 期待与您一起创造，让我们开始吧！您可以下载品牌指南模板（Affinity Designer V1文件）以及我在本课程中提到的网站列表，以获取更多包装灵感！
Class DescriptionHello everyone welcome to my latest skillshare class. I'm Jen Lezan and I'll be your teacher for this course. I'm a freelance graphic designer, illustrator and educator based out of the midwest and I run Bella + Sophia Creative studio. I often teach marketing and design courses and I wanted to bring another one of my favorite courses: Packaging Design to the digital space for small business owners who are looking to bring their branding to the next level with packaging design. This will is the second class in a 2 part series dedicated to branding. If you have not taken the first one and need to create a logo for use in this class - please make sure you check out: The basics of Branding and Logo design Using Open Source Assets in Affinity Designer V1 for Small BusinessesWhat you will learnIn this course, we are going to be building on establishing our brand identity through a packaging suite. Before we do any designing we will be re-capping branding identity and how it is applied in packaging design. We will also discuss the evolution of packaging and how it is now used to implement branding for companies and we will further explore the design process as it applies to packaging design.We will discuss the importance of research and how it can impact the direction of packaging design as well as the packaging design essential criteria - which is a starting point and foundation for strong packaging design. Finally, we will take what we learned and apply to a project. We will be creating packaging elements for use in shipping small products for something like an Etsy shop. We will be working in Affinity Designer V1 to build out our elements in the software.Who this class is catered to:This class is catered to the beginner designers or small business owners who are looking to create a packaging suite. We will be going over some basics and theory in packaging design that will help familiarize you with the industry. Some knowledge in Affinity Designer V1 will be helpful, but I'll be sure to walk you through the basics of understanding the tools we will be working to create your packaging elements.Project DescriptionProject Scope:For our class project, you will be designing packaging suite. Specifically, we are going to design some product shipping packaging for an Etsy shop - you can adjust the project to your needs, but for ease of the process I will be creating the following using a logo and pre-made artwork for my own shop. Project Deliverables:Etsy Shop HeaderThank you stickersHappy Mail StickersThank You CardProduct LabelMake sure you take a screenshot or export your file as a JPEG to upload to the class project gallery or share over social media and tag @bellasophiacreativeThe tools you will need to complete todays project includeLaptop or computer with affinity designer V1 installedAccess to the internetYour brand logoAny artwork associate with your brand that you might like to useI am looking forward to creating with you today, let's get started.Feel free to download the Brand Guide template (Affinity Designer V1 File) as well as the website list that I mention in this course for some additional packaging inspiration!
