Product Sales 101: "Best Demo" Award

所在平台: Udemy

课程主页: https://www.udemy.com/course/demo-entice-your-prospective-customers-with-your-demo/

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课程名称:产品销售101:“最佳演示”奖 课程概述:本课程旨在向学员展示24种秘密演示技巧,帮助他们打动客户并建立良好关系,使其能够像专业人士一样进行演示。学员将学习如何避免常见的初学者失误,并掌握克服这些失误的具体方法。这些策略来源于真实的演示观众反馈,并已帮助数百位商业领袖优化演示流程。 在课程中,学员将会了解到,虽然许多人认为演示是简单的事情,但实际情况却非常复杂。这不仅仅关乎成为一位良好的演讲者或了解你的产品、服务或软件,更多的是如何有效地与观众沟通。 课程特意分为几个部分: 1. 技巧1-6:演示的准备和专业开场。 2. 技巧7-15:如何保持观众的参与度,使其理解和记住你的内容,包括如何使用音量、语速和语调来引起注意。 3. 技巧16-24:解决常见问题并促使观众采取行动,包括如何处理突发情况和回答问题。 市面上通常没有针对这些技巧的学习资源,很多销售和商业专业人士甚至没有听说过。通过这个课程,学员将获得这些独特的演示技巧,并能直接应用到实际的演示当中,实现更好的客户体验。 课程的讲师是国际公共演讲教练、TEDx演讲者以及畅销书作者Jason Teteak,他已经帮助超过一百万人掌握与观众有效沟通的技巧。他的教学方式以实用、简单且有效的技术为导向,帮助学员快速提升演示能力。 总的来说,本课程不仅传授技巧,也助力学员建立自信,以便在演示中进行有效的表达,赢得客户的关注与信任。

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I want to show you 24 secret demo techniques to impress clients and win relationships… …so that you can demo like the pros by avoiding the classic amateur pitfalls and knowing exactly how to overcome them.These are the same 24 strategies I've used to help hundreds of business leaders analyze and maximize their demo process.This recipe has been tested with REAL demo audiences……and it does work!Let me ask you a question…Does demoing come easy for you?Here's what real, professional demoers had to say when I first started learning about this whole demo world…"Most people don't realize how hard this is.""Just being a good speaker and knowing your product, service or software isn't enough.""You're going to be compared against professionals.""Demoing is WAY more challenging than anyone imagines. Many people, including our customers, don't appreciate it's complexity and then fail at demoing, and don't even know it."You see it yourself when demos start to lose you early on……or you just walk away and don't take any action...…and the things that work in a normal presentation or training don't work as well in a demo (and vice versa).For example…"If you phrase your sentences correctly, you can go at a much faster pace than you should go in a lecture or a training class. In a training session, the message you are trying to communicate is navigation and concept. In a demo, you should give them the impression of an effortless flow through the application."So here's how we'll get you demoing effectively by avoiding the classic pitfalls and knowing exactly how to overcome them …Demo: Impress Clients, Win RelationshipsLike I said, these are 24 secret techniques…I know they're secret because it took me 2 years of observing, interviewing and analyzing some of the top demoers in the world to figure these out.They don't teach you these in school…I've never read them in any book……and most sales and business professionals have never even heard of these 24 techniques…In techniques 1 - 6 we'll show you how to prepare for the demo and open professionally…In techniques 7 - 15 we'll optimize the demo by keeping the audience engaged, following along and understanding everything you say and do…Specifically, we'll cover…•How to get people to listen AND REMEMBER the time they spent with you…•Exactly what to do with your volume, pace and inflections to excite, stress importance, distinguish, callout and re-engage…•The top 7 mouse mistakes and how to avoid them (including how to talk benefits while mousing and keyboarding…•How to ensure your audience always knows where you are, where you're going, and what's happening next…•The most common repetitive phrases and fillers in demos and how and why to eliminate them…•The #1 way to demo so that they actually get it…Techniques 16 - 24 are all about overcoming and mastering problems and getting them to take action!!! In these final techniques, we'll cover…•How to make sure your mistakes go unnoticed…•The 3-step quick sheet to answer demo questions like an expert even when you have none…•The exact steps to handle environment issues, audience disruptions and regain control from "swirl"…•How to close so that it sticks with them and they respond with enthusiasm and a good impression…•The "three-quarter time check" that ensures you always hit every item, meet their needs and end on time…•And much, much more…Again, these are the same 24 secret techniques I learned from dozens of the top demo professionals in the world……and you'll get to see me model… exactly how to do it… with real demoers…:)…so I know it works!Personally, I wouldn't attempt to give a demo without a proven, step-by-step recipe to follow……and this is especially true if you're demoing software or a complicated service or product.I mean it!DO NOT Give Another Demo Until You've Watched This Video!!!Have you ever heard the expression…DUET: Difficult for Us, Easy for Them?That's what's wrong with most demos!It's easy for the demoer and difficult for the demoee……and customers don't get it!At Rule the Room Public Speaking, we've already done all the hard work……interviewed, observed and analyzed dozens of the top demoers in the world.…documented all the mistakes and figured out what works (and what doesn't).Don't get me wrong…We've made our fair share of speaking mistakes in our own demos too:)That's why we're so careful to document WHAT WORKS into a simple, easy to follow recipe and video guide so that everyone we coach can duplicate the results.In the past, these 24 Demo Secrets were mine alone… …but now I'm making them available to the public.So now you can give demos that make sense!And you can have access to these 24 techniques to impress clients and win relationships…Here's what others have to say about this course:"I must tell you that one of your UGM presenter-prep talks has stuck with me for years - and helped me win a "Best Demo" award earlier this year at my current company:) The part I remember most - 'Say what you're gonna say.say it.and say what you said.' Just wanted to be sure you knew your positive impact." -Karly Segal - Implementation Project Manager at Aventura "A couple of things that I really enjoyed in this class is the real world application that we can quickly turn around and apply the things that we learned today to our next demos. There are minor, minimal changes that we can make, simply better using our mouths, improving the way in which we scroll, things that allow us to quickly incorporate those and allow us to improve our demos right from the start." -Kate Schuett - Trainer Dean/SSM Health"Generally speaking, Jason is thinking on a level that most people aren't. His focus tends to be much more results-oriented than tradition-oriented, though he is fully capable of working within limitations imposed by cultural conventions to achieve his visionary goals. As a true leader, he always makes you feel like you were the one to come up with the solution, or you arrived at your own realizations without any guidance on his part. Would that more of us were so gentle yet effective."-Anthony Arlotta - Technical Trainer/Demoer, EpicAbout Your InstructorInternational Public Speaking Coach, TEDx Speaker and Best Selling author Jason Teteak has taught more than one million people how to flawlessly command attention and connect with audiences in their unique style.He's won praise and a wide following for his original methods, his engaging style, and his knack for transferring communications skills via practical, simple, universal and immediately actionable techniques.Or as he puts it "No theoretical fluff".Jason gained recognition at EPIC Systems in the medical software industry, where he was known as "trainer of trainers of trainers."He has developed more than fifty presentation and communication training programs ranging in length from one hour to three days that serve as the basis for The Rule the Room Method.In 2014, 2015, 2016, and 2017 he was named #1 Best Selling coach on Public Speaking for his on-demand video teaching tools that quickly took off for over 100,000 online students around the world.Teteak has flipped the model and changed the approach to great Public Speaking for even the most seasoned veterans.

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