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所在平台: Udemy |
课程主页: https://www.udemy.com/course/data-studio-reports-for-digital-marketing-from-templates/
课程评论:没有评论
课程名称:Google Data Studio for Ads, Analytics & SEO [2021 Templates] 课程概述: 本课程是Udemy上唯一一门教授营销人员如何利用现有的Google Data Studio模板,将Google Analytics、Google Ads和Google Search Console数据同步到预先构建、可自定义且交互式报告中的课程。您将节省超过20小时的学习时间! 通过本课程,您将使用一流的营销分析仪表板模板,在几分钟内创建自己的Google Data Studio营销报告,告别每周手动拉取报告的繁琐工作。课程包含33项实践活动,帮助您熟练掌握Google Data Studio,包括: * **连接数据源**:连接您的Google Analytics、Google Search Console和Google Ads数据,或者在学习过程中使用示例数据账户进行练习。 * **自定义仪表板**:根据您公司的关键绩效指标(KPIs)自定义营销分析仪表板,包括编辑和添加新的指标和维度。 * **可视化数据**:在Google Data Studio中利用Google提供的各种表格和图表选项,为营销数据添加多种组件,进行可视化呈现。 * **深入分析**:为营销数据添加下钻功能和高级过滤器,以获得更深层次的洞察。 * **品牌化报告**:用您公司的品牌标识和个人风格来美化您的Google Data Studio营销分析报告。 * **分析与行动**:从经验丰富的数字营销经理那里学习营销分析技巧,分析和运用数据以提升营销绩效。 课程结束后,您将拥有属于自己的专业Google Data Studio报告!
***Only course on Udemy that helps marketers leverage existing Google Data Studio templates to sync Google Analytics, Google Ads, and Google Search Console data into pre-built, customizable and interactive reports. Save 20+ hours!***In this course, you'll use best-in-class marketing analytics dashboard templates to create your own Google Data Studio marketing report in minutes: NO MORE pulling weekly reports! Together, I'll walk you through 33 practice activities to gain proficiency for Google Data Studio, including how to: Connect your Google Analytics, Google Search Console, and Google Ads data, or work with sample data accounts as a learning tool while you edit your first dashboardsCustomize your marketing analytics dashboard to align with your company's key performance indicators by editing and adding new metrics and dimensionsAdd a variety of new components from Google's many tables and chart options to visualize marketing data in Google Data StudioIncorporate drill-down functionality and advanced filters to marketing data to gain additional layers of insightStyle your Google Data Studio marketing analytics reports with your company's branding as well as your own personal touchesAnalyze and act on your data to improve your marketing performance with marketing analytics tips from an experienced digital marketing manager At the end of this course, you'll have your OWN professional Google Data Studio reports!