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所在平台: Udemy |
课程主页: https://www.udemy.com/course/data-driven-growth-how-to-grow-your-business-with-data/
课程评论：没有评论
课程名称：数据驱动的增长：如何利用数据推动业务增长 概述：本课程探讨数据驱动决策的定义、其对商业的重要性，以及如何采取可行动的步骤应用增长心态框架。通过本课程的学习，您将能够回答这些关键问题，并清晰地了解如何将您的公司转型为数据驱动的企业。 作者介绍：课程由两位经验丰富的专家主讲。Tina Huang 是一位人气数据 YouTuber，拥有超过35万的订阅者，曾在宾夕法尼亚大学获得计算机与信息技术硕士学位，并曾在Meta担任数据科学家。Davis Balaba 博士是数据科学经理，在一家知名科技公司拥有丰富的经验。 课程独特之处：与抽象理念的顾问不同，课程作者是实际实施过所讨论策略的数据科学经理和科学家。他们将帮助管理者和小企业主培养增长心态，并开始做出基于数据的决策。 增长心态框架：课程介绍了增长心态的概念及其重要性。增长心态体现在对当前状态的不满足，认为始终有未挖掘的价值，而数据是发现这些价值的关键。课程还提供了实际建议，帮助您开始数据旅程，即使没有海量数据，您也能成为数据驱动。 增长心态的重要性：增长心态可以帮助您专注于优先解决最重要的问题，明确预期成果，激励执行。 课程的帮助：本课程将教您如何通过严格的数据驱动决策来推动公司增长，并展示如何通过增长心态降低数据投资的相关风险。Davis 和 Tina 提供低成本的决策风险降低方案，帮助您获取所需的人才、技能和工具，充分挖掘数据中隐藏的价值。 课程适用性：该课程内容适用于所有行业和领域，任何面临多种挑战或解决方案的企业都能从中受益。 课程结构：课程分为三个数据成熟度阶段，作者将解释各阶段的特点，并讨论如何在不同阶段运用增长心态及使用现有数据实现目标。Davis 还将通过具体项目演示实施步骤，Tina 则会在每个部分结束时讨论下一阶段所需的步骤。 通过以上内容，您将能感受到这是一个极具价值的在线课程。现在就购买课程，开始您的数据驱动之旅吧！
What is data-driven decision making?Why is it essential for your business?How to take actionable steps to apply the growth mindset framework?By the end of this course, you will be able to answer these questions and will have a clear idea of how to transform your company into a data-driven enterprise.About the authorsTina Huang is one of the most popular data YouTubers with more than 350k subscribers. She holds a Master's degree (Computer and Information Technology) from the University of Pennsylvania and has worked as a data scientist at Meta.Davis Balaba, PhD is a data science manager with significant experience in one of the MANGA companies.Why is this course different?The authors are not consultants who want to sell abstract ideas. They are a pair of data science manager and data scientist who have actually implemented the strategies discussed in the course in their own work and seen the results. If you are a manager or a small business owner, you will know that strategy is crucial, but implementation is a whole other beast. Davis and Tina are here to help you develop the growth mindset and help you start making data-driven decisions.The growth mindset frameworkWhat is the growth mindset? Why was it such a revolution?The growth mindset manifests itself in a culture of discontent of the current state. The underlying assumption is that there is always more value to be uncovered and data is the path to unlock that value.What if our business does not have as much data as a large tech company?Growth is a mindset. Data fuels your growth thinkingYou don't realize how much data you have until you start focusing on itThe course also provides actionable advice on how to get started on your data journey. You don't have to have big data to be data-driven.Why is the growth mindset important?This course is an amazing collection of videos that teach you how to approach data science work with a growth mindset. This mindset can be the key lever to grow your business.The growth mindset is important for three reasons:Ensures that you always work on the most important problems firstHelps clarify what outcomes you can expectFocused on the desired end-result and encourages an execution mindsetHow will this course help you?You want to grow your company by trying to ensure it makes disciplined data-driven decisions.In the absence of prior data, the associated risk to a data science investment is assumed to be high. When the associated risk is high, decision makers' desire to invest is lower.Where does that leave you as a data scientist, a data science team, or a data science leader that is trying to accelerate your company's data journey?This course will show you how approaching your work with a growth mindset can help you reduce the associated risk to data investment.Davis and Tina propose low-cost ways to de-risk the decision for the budget owner. In the process, you will acquire the budget to get the talent, skills, and the tools you need to fully unlock the value hidden in your data.Does the content of this course apply to all industries and verticals?The answer is yes. In any vertical, in which you can have multiple challenges or multiple potential solutions (which is all businesses) coupled with limited resources, having a growth mindset will always help you prioritize better.How is the course structured?If this sounds a bit vague to you, no problem. Let's be more concrete with full examples of what you can achieve at each stage of maturity.Assuming we can define three stages of data maturity (level 1, level 2, level 3), Tina and Davis will explain what the different stages look like (in case you are not sure which stage you are in) and discuss how to use the growth mindset in that stage and what you can accomplish using the data you have.Then the lessons will be hands-on and Davis would walk you through a full project, so you can see the exact steps in implementation. At the end of each section, Tina will discuss, what are the steps you need to undertake to get to the next stage of data maturity.Sounds like one of the most valuable online courses you have come across, doesn't it?Well then what are you waiting for?Buy the course now and get started on your data-driven journey today!
