|
所在平台: Udemy |
课程主页: https://www.udemy.com/course/csmath-make-data-driven-decisions/
课程评论：没有评论
**课程名称：** Make Data-Driven Decisions in Customer Success (2nd Ed.) (2nd Ed.) **课程概述：** 这门课程旨在帮助客户成功运营、客户运营、客户成功领导者和业务分析师掌握并正确应用数据分析，以做出更明智的客户成功相关决策。课程强调“数据驱动”的真正含义并纠正数据解读中的常见误区。第二版新增了因果关系、预测模型以及人工智能/机器学习（包括生成式AI）的基础知识。 **学习内容包括：** * 准确追踪客户流失率 * 创新性地分析 NPS 和 CSAT 指标 * 构建预测性客户健康度仪表盘 * 精确预测客户续约收入 * 优化业务流程 **课程价值：** 通过学习，学员将能够做出更好的决策，提升运营绩效。在当前易于数据可视化和生成式AI的时代，这门课程尤为重要。它教会学员如何有效使用AI工具，而非盲目依赖AI的分析结果。课程强调人类理解数据含义的重要性，以及如何超越AI“副驾驶”来校验其工作。 **课程特色：** * 提供可下载的Excel练习，帮助学员实践所学概念。 * 设置测验环节，巩固学习内容。 * 提供宝贵的CSMath Handy Equations and Procedures Guide，方便学员在工作中应用新技能。
"Be more data-driven!" That's the mantra from the senior bosses, but what does it mean? Surprisingly, those same SaaS executives routinely make bad decisions simply because they misinterpret their data. Becoming data-driven isn't about using data-it's about using data correctly. This learning series helps Customer Success Operations, Customer Operations, Customer Success leaders, and business analysts learn and apply practical statistics in real-world Customer Success applications. The 2nd edition features content on causation, predictive models, and AI/ML fundamentals, including generative AI.You'll learn how to:Track churn accuratelyAnalyze NPS and CSAT in new waysConstruct predictive customer health dashboardsForecast renewal revenue with precisionImprove your processes As a result, you'll facilitate better decisions and improve operational performance. In this age of easy data visualization and generative AI, why does this course make sense? Well, more and more people these days are loading raw data into genAI, asking it to find patterns, and following whatever advice comes back. And new software is coming to market designed specifically for this purpose. Having AI do your data analysis is certainly easier than doing it yourself, but it's a recipe for disaster. Why? No AI is capable of understanding meaning. That requires humans, and likely will for many years to come. You must know more than your AI "Copilot" in order to check its work. This course features downloadable exercises in Excel to practice applying the concepts, quizzes to reinforce learning, and a valuable CSMath Handy Equations and Procedures Guide for using your new skills on the job.
