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所在平台: Udemy |
课程主页: https://www.udemy.com/course/creating-a-successful-beauty-brand-marketing-and-branding/
课程评论：没有评论
课程名称：打造成功的美容品牌：营销与品牌推广 课程概述： 你是否好奇 Kylie Cosmetics、Fenty 等众多美容品牌如何在竞争激烈的市场中脱颖而出？答案很简单——它们拥有出色的营销计划。本课程将深入探讨创建和构思你的美容品牌所需的所有基础知识，并将产品营销给目标客户（在正确的时间）。 由 Alchemist Express（一家在个人护理、化妆品及其他美容产品开发领域领先的咨询公司和市场）带来，本课程涵盖了从识别美容品牌细分市场、确定和定位理想客户群、 S 打造品牌故事，到最终在各种线上线下平台进行高效营销的所有要点。 **如果你符合以下情况，本课程非常适合你：** * 你正在创办或刚刚创办自己的美容品牌。 * 你希望通过美容品牌销售来拓展美容沙龙业务的收入机会。 * 你对在社交媒体、电子邮件列表、论坛等平台上营销你的手工美容产品感兴趣。 * 你仅仅是对美容品牌营销专业人士的营销方法感到好奇。 * 你想朝着创业和自主经营迈出关键的第一步。 **课程特色：** 本课程的每个部分都配有工作表、实用链接和额外资源，以协助你完成品牌建设之旅。通过本课程的学习，你将建立起坚实的美容品牌营销成功概念框架。
How did Kylie Cosmetics, Fenty, and myriad other beauty brands find success in the competitive beauty space? Well, to put it simply...they had excellent marketing plans. In this course, we will be covering all the necessary basics of creating and conceptualizing your beauty brand and then marketing your product to the right customer (at the right time). Brought to your by Alchemist Express, a leading consulting firm and marketplace for the development of excellent personal care, cosmetics and other beauty products, this course reviews all the essentials from identifying your beauty brand niche, identifying and targeting your ideal customer base, creating your brand story to finally marketing across various online and offline platforms for maximum effectiveness. In a nutshell, you should take this course if you.. Are starting, or have just started your beauty brand. Are looking to expand revenue opportunities for your beauty salon business through beauty brand sales. Are interested in marketing your handmade beauty product on social media, email lists, forums, etc. Are simply interested in the marketing methods of beauty brand marketing professionals. Want to take those first crucial steps toward entrepreneurship and being your own boss.Each section of this course has worksheets, useful links and additional resources to assist you in this brand building journey. By the end of this course, you should have a very strong conceptual framework for beauty brand marketing success.
