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所在平台: Udemy |
课程主页: https://www.udemy.com/course/create-a-website-that-converts/
课程评论:没有评论
课程名称:如何创建一个高转化率的网站 概述:许多优秀的在线课程教授网站开发和网页设计,但缺失的环节是策略。无论一个网站多么美观,如果没有设定好以增强流量、注册、销售、订阅等商业目标的策略,就没有意义。在考虑颜色、插件和字体之前,您需要先思考策略。本课程将教您创建一个有效网站的逐步流程,使其满足您商务目标,同时避免浪费时间和金钱。 课程将涵盖以下关键问题: - 您为什么要创建网站? - 您的目标是什么? - 您的目标受众是谁? - 您将如何衡量成功? - 其他竞争对手在您的领域做了什么? - 如何利用竞争对手的优势? - 如何定义并向设计师/开发人员阐述您的想法? - 如何不断优化您的网站以提升效果,无论流量多少? 总体来说,本课程旨在帮助学生在构建网站前进行全面的策略思考,以确保所创建网站能够有效实现预定目标。
There are plenty of awesome online courses that teach you web development and web design. The missing piece was strategy. Because no matter how pretty a website is, if it is not setup to grow traffic/signups/sales/subscriptions/ whatever other objective your business has, there is no point. Before thinking about color, plugins and fonts, you need to think about strategy. This course will teach you my step by step process for creating an effective website that meets your business objectives, without wasting time and money. Why are you creating a website?What are your objectives? Who is your target audience?How will you measure success?What are other players doing in your space?How can you use your competitors to your advantage?How can you define and present your ideas to a designer/developer?What can you continuously optimize your website to improve results no matter what your traffic volume is?